F1 Legend Barrichello & SOFTSWISS: Family Track Day

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SOFTSWISS, an award-winning global iGaming software supplier, co-organised an exclusive racing event in France to celebrate the 10th anniversary of ‘Acelerados’. The popular channel, created by F1 legend Rubens Barrichello and automotive journalist Gerson Campos, marked this milestone with a unique track day featuring the legendary Williams FW33 car, which Barrichello raced during the peak of his F1 career.

The event provided participants with the unparalleled experience of driving in one of the fastest racing contests. A highlight of the day was fulfilling Barrichello's long-standing dream of racing in a legendary car alongside his sons. In addition to the Williams FW33, the event featured a specially designed three-seater bolide, allowing Barrichello to share this unique racing experience with the channel audience.

The SOFTSWISS team supported Barrichello in honouring the milestone for 'Acelerados'. Founded in 2014, 'Acelerados' has become a leading platform for motorsport enthusiasts, offering fans comprehensive car overviews and exclusive behind-the-scenes access to the racing world. 

Olga Resiga, Chief Business Development Officer at SOFTSWISS, shares her event impressions:

“The race was breathtaking, and I am thrilled to have been part of this remarkable occasion. Celebrating this milestone for Rubens Barrichello has been an honour. This collaboration underscores the shared values and integrity of both SOFTSWISS and its Non-Executive Director. We are committed to fostering partnerships within and beyond our industry, and it is truly special to share these moments together.”

Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, adds:

“I am deeply grateful for the support and encouragement from my colleagues during this significant event! I am proud to be part of a company that values and supports external initiatives like this celebration. This demonstrates SOFTSWISS’ commitment to a proactive and engaged approach in all its endeavours. It is impressive to see that SOFTSWISS applies this same strategy in business, consistently going the extra mile for its partners.”

SOFTSWISS continues to expand its presence in the iGaming industry worldwide. The recent appointment of Rubens Barrichello as Non-Executive Director in Latin America reflects SOFTSIWSS’ strategic aim to leverage his extensive experience and insights within the Latin American market.

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