Grupo Aposta Ganha Appoints Vitor Paulin as CMO to Accelerate LatAm Expansion
Aposta Ganha, the fastest-growing Brazilian sports betting and casino site, has appointed Vitor Paulin as its new Chief Marketing Officer.
Aposta Ganha, the fastest-growing Brazilian sports betting and casino site, has appointed Vitor Paulin as its new Chief Marketing Officer.
Paulin joins Grupo Aposta Ganha with 15 years of experience across various industries ranging from technology, retail, education, and finance. During his career he has led strategies for Business Growth and Revenue, Products and Marketing, and E-commerce, with a focus on accelerating business growth and maximizing revenue.
Grupo Aposta Ganha is set to benefit from Paulin’s expertise in transforming operations and implementing innovations that drive growth, with his work including the integration of marketing and product sales processes.
Grupo Aposta Ganha’s newly appointed CMO, Vitor Paulin, said:
"I join Grupo Aposta Ganha at the perfect time as the business consolidates its dominant position in LatAm and as the Brazilian regulated market progresses. The company has progressive plans in place to deliver on its expansive roadmap and I cannot wait to play my role in ensuring we hit our key targets. A significant part of this will be heightening the platform user experience and strengthening our internal communication channels.”
Paulin is tasked with adding momentum to Aposta Ganha’s productivity by setting up and optimising institutional processes. He’ll also be analysing potential new markets to complement growth in Brazil and Mexico - not only in iGaming but across other successful online companies.
Grupo Aposta Ganha CEO, Elvis Lourenço added:
"We’re very happy to welcome Vitor to the Grupo Aposta Ganha team and his focus as CMO will be instrumental in our next growth stage. His marketing experience and deep operational understanding make him ideally suited to lead our marketing going forward.”
This comes just after the business ramped up its online casino offering thanks to a new content agreement between Aposta Ganha and Red Rake Gaming.
