BLACKPOOL ZOO TO ADD BOOKWORMS TO ITS COLLECTION

Blackpool Zoo is on the hunt for a new species of animal to add to its collection – a group of intrepid bookworms!

The award winning attraction launched a new competition on World Book Day that will offer its younger fans the chance to win animal related books every month. In addition, at the end of this year the zoo will choose from all the correct entries and present an overall winner with a collection of books and an annual membership for 2011. Each month a question is being posted on the zoo’s website, Facebook and Twitter accounts and handed out to all visitors as well as children who attend the education department’s workshops. Budding bookworms can then research the answer and either hand it into reception or the education department as they leave or email it to Judith.rothwell@blackpoolzoo.org.uk to be in with the chance to win that month’s must read book. Jude Rothwell, Marketing and PR Coordinator at Blackpool Zoo said: “More than 45,000 people passed through our education department last year and this competition is another way that we can help our younger fans learn more about our animals. “Visitors come to the zoo for fun but they always go away having learned something and we want to build on this and reward our young supporters by giving them books to read with their families. “And of course, one lucky entrant will win an annual membership at the end of the year, which means that can visit the zoo as many times as they like during 2011, all for free.” To be in with a chance to win Jungle Book in March children need to answer the question: Name the tiger in Rudyard Kipling’s “Jungle Book”. The closing date for entries is the 25th of each month. The winners will be notified shortly after the closing date. No cash alternative is available. -ENDS- Notes to editors: • Blackpool Zoo is owned by Parques Reunidos, the second largest European leisure parks operator and a leading world wide player. • Blackpool Zoo is home to over 1,500 mammals, birds, reptiles and invertebrates set amidst thirty-two acres of mature woodland and lakes. The zoo’s signature animals include elephants, giraffes, big cats, gorillas, orangutans, sea lions, primates, zebras and kangaroos. • Blackpool Zoo is open every day from 10am. Blackpool Zoo, East Park Drive, Blackpool, FY3 8PP. Tel: 01253 830830.

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