Swedish fashion icons collaborate with Jotex in premier rug collection

For over six decades, Jotex has drawn inspiration from the dynamic world of fashion. Elevating their creative endeavors, they are proud to introduce a distinguished collection comprising five exquisite rugs crafted in collaboration with some of Sweden's foremost fashion designers: Lars Wallin, Angelo da Silveira (Diemonde), Ida Sjöstedt, Bea Szenfeld, and the design duo Livia Schück & Josephine Bergqvist (Rave Review). This fall, Jotex further cements their bond with the fashion industry through the unveiling of Jotex Design Collab: a grand designer partnership initiative, where