Savvy Penny Launches A New Mobile and Digital Technology for Supermarket Coupon Savings
Manufacturers Deliver Interactive Marketing Promotions to Consumers at Point of SaleSavvy Penny is an in-store digital coupon system, designed for supermarkets that uses Bluetooth™ technology to offer value and savings to consumers. At the same time, it provides retailers and Consumer Packaged Goods (CPGs) companies with a powerful customer loyalty tool. It is the only media channel that delivers two-way interactive promotions directly to the consumer at point of sale through full-color touch screens located directly on the store shelf. Brand marketers use Savvy
