Mikael Pérez new CEO of LightAir

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LightAir's Board has appointed Mikael Pérez as the new CEO. Mikael Pérez has in recent months acted as the company's acting CEO in addition to the employment as the company's sales and marketing manager. Mikael Pérez has now taken over as CEO and replaces Joakim Hansson.

Mikael Pérez has extensive experience primarily from the consumer electronics industry, latest through the role of Nordic marketing manager at Whirlpool. He has worked in Whirlpool in several positions for about ten years and has, among other things, been responsible for several international product launches.

“I am very pleased that the Board has been able to appoint Mikael Pérez as the new CEO. Mikael's experience of selling and marketing electronic products to both companies and consumers will be very central to the company's continued development.

I would also like to thank Joakim Hansson for his contribution to LightAir, where in 2018 he led the company during ongoing restructuring which laid the foundation for future investments. For personal reasons, Joakim has decided to leave the post as CEO of the company. Joakim will remain within the company for a period to ensure an orderly handover. I wish Joakim good luck in his future career”, says Paul Fischbein, Chairman of LightAir.

“I am honored to have the Board's confidence to take over as CEO and to lead a company with such strong expertise and potential. I look forward to working with LightAir's employees, customers and partners and leading the next phase of the company's development by launching innovative products and creating the conditions for profitable long-term growth.

Over the next two years, LightAir plans to launch a number of new products and business areas. This is the start of LightAir's introduction of air purifiers based on CellFlow technology, which complements the company's existing range from the IonFlow technology. LightAir's new broader product portfolio offers unique competitive advantages both in the consumer market and within the new business areas such as Business-to-Business and Agriculture. I am now very much looking forward to further developing the company during this exciting phase”, says Mikael Pérez, new CEO of LightAir.

For further information, please contact:

Paul Fischbein
Chairman of the Board, LightAir AB (publ)

Mikael Pérez
New CEO, LightAir AB (publ)
+4670-545 45 78
mikael.perez@lightair.com

Martin Eliasson
CFO, LightAir AB (publ)
+4676-636 94 90
martin.eliasson@lightair.com


Publication:

This information is such information that the company is obliged to publish in accordance with the EU Market Abuse Regulation. The information was provided, through the agency of the above contact person, for publication 2/20/19 at 13:30 CET.


About LightAir

LightAir AB (publ)’s mission is to improve people's health and well-being by developing and selling effective air purifiers for all types of environments. The products are based on two unique and patented technologies. The company's share is listed on Nordic MTF (Nordic Growth Market AB) under the ticker LAIR MTF. Read more at www.lightair.com.

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Mikael Pérez is the new CEO of LightAir AB (publ). Mikael has extensive experience mainly from the consumer electronics industry, among other things through the role of Nordic marketing manager at Whirlpool. He has worked in Whirlpool in several positions for about ten years and has, among other things, been responsible for several international product launches.
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I am very pleased that the Board has been able to appoint Mikael Pérez as the new CEO. Mikael's experience of selling and marketing electronic products to both companies and consumers will be very central to the company's continued development.
Paul Fischbein, Chairman of LightAir
I would also like to thank Joakim Hansson for his contribution to LightAir, where in 2018 he led the company during ongoing restructuring which laid the foundation for future investments. For personal reasons, Joakim has decided to leave the post as CEO of the company. Joakim will remain within the company for a period to ensure an orderly handover. I wish Joakim good luck in his future career.
Paul Fischbein, Chairman of LightAir
I am honored to have the Board's confidence to take over as CEO and to lead a company with such strong expertise and potential. I look forward to working with LightAir's employees, customers and partners and leading the next phase of the company's development by launching innovative products and creating the conditions for profitable long-term growth.
Mikael Pérez, new CEO of LightAir
Over the next two years, LightAir plans to launch a number of new products and business areas. This is the start of LightAir's introduction of air purifiers based on CellFlow technology, which complements the company's existing range from the IonFlow technology. LightAir's new broader product portfolio offers unique competitive advantages both in the consumer market and within the new business areas such as Business-to-Business and Agriculture. I am now very much looking forward to further developing the company during this exciting phase.
Mikael Pérez, new CEO of LightAir