lotus823 to Launch Social Media Services for Electronic Giant, RCA, in 2013
Social media services from integrated marketing firm, lotus823, to kick off this year for iconic electronics brand, RCA
TINTON FALLS, N.J. – March 6, 2013 - lotus823, an integrated marketing agency with offices in N.J. and FL, has added iconic electronics brand RCA to its growing client roster. lotus823 will implement monthly social media services as part of a year-long strategy to improve RCA’s online brand visibility, social media presence, and increase social media engagement among relevant fans and followers.
RCA is one of the most recognized names in the electronics industry, delivering innovative and reliable technology that has been entertaining families for more than 90 years. Consumers throughout the world depend on the RCA brand to provide products and services that feature the latest technology and design, are easy to use, and deliver the highest value and longevity.
“It’s always a thrill to work with a company like RCA that has such a rich history in the electronics industry,” said David Hernandez, managing partner of lotus823. “By combining their iconic brand with our robust social media services and strategic approach, we will help them connect and engage with their consumers in a new way, strengthening brand recognition and building loyalty among consumers old and new. We look forward to working with them.”
lotus823 was founded in 2010 as a full-service integrated marketing company. Combining creative genius, smart thinking and analytical acumen, the executive team at lotus823 developed a new communications model using a cross-platform approach to create an immersive experience for brands and their publics. By building powerful connections across multiple channels, lotus823 delivers engaging business solutions with measurable results.
lotus823’s work in the digital space was most recently recognized for its use of search engine optimization techniques when the integrated marketing agency was named a finalist for “Best Use of SEO” in PR Daily’s inaugural Digital PR & Social Media Awards.
About lotus823
lotus823 is an integrated search engine marketing and public relations firm, offering a wide range of services to increase brand visibility both online and offline. With offices in New Jersey and Florida, lotus823 develops and executes customized strategies that produce measurable results, for a diverse base of clients. Visit http://www.lotus823.com for more information.
Connect with lotus823 on Twitter at http://twitter.com/lotus823 and Facebook at http://www.facebook.com/lotus823.
About RCA
RCA is one of the most recognized names in the electronics industry, delivering innovative and reliable technology that has been entertaining families for over 90 years. Consumers throughout the world depend on the RCA brand to provide products and services that feature the latest technology and design, are easy to use, and deliver the highest value and longevity. It's no wonder why generations of families continue to rely on the RCA brand for their home entertainment and lifestyle. RCA is a global trademark administered by RCA Trademark Management SAS of Technicolor SA.
For more information, contact: press@rcanews.com
Connect with RCA on Facebook at http://www.facebook.com/RCAbrand and Twitter at http://twitter.com/RCAbrand.
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