ANHEUSER-BUSCH SUPER BOWL XLVI AD PREVIEW

Bud Light Platinum to Debut First TV Ads in GameFebruary 2, 2012, (New York)  On Feb. 5, the long-awaited unofficial American holiday, Super Bowl Sunday, finally arrives – with millions of viewers tuning in to Super Bowl XLVI to catch not only the action on the field, but also the most exciting and entertaining ad lineup of the year. Now in its 24th consecutive year as the Super Bowl’s exclusive malt beverage category advertiser, Anheuser-Busch will debut four-and-a-half minutes of new creative during NBC’s broadcast of the game. Super Bowl mainstays Bud Light and Budweiser will headline