MICHELIN TO LAUNCH WORLD’S LARGEST TRACTOR TYRE ONLINE
Stoke-on-Trent –October 17, 2013
Michelin is preparing to launch the world’s largest tractor tyre on Tuesday 22 October in a live webcast available to watch worldwide.
As a global leader in radial agricultural tyres, Michelin has developed the world’s first 900mm wide and 2.32m tall tyre in conjunction with New Holland, SAME DEUTZ-FAHR and Krone.
The online webcast will allow the farming and engineering communities to learn about the IF900/65 R 46 AxioBib, and ask questions about the new tyre to Michelin’s Emmanuel Ladent, President Strategic Business Unit – Agricultural Tyre, and Jean-Paul Gauthier, Director of Agricultural Tyre Research and Development.
The new fitment, which features Michelin’s patented Ultraflex technology, has a load capacity of 10,600 kg per tyre and is designed for tractors driven at speeds of up to 65km/h.
Mike Lawton, Commercial Director of Michelin’s Agricultural tyre division in the UK and Ireland, says: “Last year we launched our largest ever tractor tyre which was 2.15m in diameter, and this year we are excited to be extending the AxioBib range even further, to include the world’s biggest agricultural tyre. Farmers are increasingly facing the problem of needing to produce more, whilst protecting their soil more effectively and we are confident this new rubber will help them achieve this.
“Michelin has worked closely with machinery manufacturers to understand exactly what requirements are needed from this tyre and we are pleased to be able to share the future of farm equipment in such an exciting way. We’d urge anyone interested in finding out more about the tyre to log on to the webcast and take the opportunity to ask questions to those leading the way in developing the next generation of farm equipment.”
Joining Michelin for the webcast will be Neil Payne, New Holland’s Marketing Manager for high-horsepower tractors, Alessandro Plebani, SAME DEUTZ-FAHR’s R&D High Range Developing Specialist and Heinrich Wingels, Marketing Director at Krone. They will each aim to share all the latest news and views on farm machinery from their respective companies.
The webcast will be broadcast simultaneously in five languages and internet users can take part in the launch by visiting http://www.michelin-agricultural-tyres.co.uk/News/Events/2013/Michelin-introduces-the-world-s-largest-tractor-tyre at 2pm BST. The entire webcast will also be recorded and available for later viewing.
ends
Michelin (www.michelin-agricultural-tyres.co.uk / @MichelinAgriUK)
Michelin, the leading tyre company, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tyres for every type of vehicle, including aircraft, bicycles/motorcycles, cars, earthmovers, farm equipment and trucks. It also offers electronic mobility support services on ViaMichelin.com and publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Clermont-Ferrand, France, Michelin is present in more than 170 countries, has 113,400 employees and operates 69 production plants in 18 different countries. The Group has a Technology Center in charge of research and development with supporting operations in Europe, North America and Asia. (www.michelin.com)
For further press information please contact:
David Johnson, Michelin Press Office
Tel: + 44 (0) 1782 402341 Email: d.johnson@uk.michelin.com
James Keeler, Garnett Keeler PR, Inver House, 37-39 Pound Street,
Carshalton, Surrey, SM5 3PG
Tel: +44 (0)20 8647 4467 Fax: +44 (0)20 8544 4711 E-mail: james.keeler@garnettkeeler.com
faye.mcbride@garnettkeeler.com
MICHA/078/13
Tags: