THIS YEAR INCREASE YOUR HARVEST YIELD AND SAVE ON FUEL

Stoke-on-Trent – August 3, 2012

Farmers hoping for an added incentive to upgrade their agricultural tyres need look no further as Michelin has announced that customers can claim up to £320 in fuel vouchers if they buy four Kleber drive tyres, or up to £400 in fuel vouchers if they buy four Michelin drive tyres.

The offer is only available to customers purchasing their tyres from one of Michelin’s 36 Exelagri dealers. A minimum of four tyres must be purchased, supplied and fitted in a single transaction before 30 September 2012 to qualify, and the offer is subject to a limit of one entry per farm.

With fuel prices continuing to rise there’s still no reason to avoid replacing your farm machinery tyres, because having the right rubber can make a big difference to fuel economy, work rates and soil compaction.

With a minimum purchase of four tyres, Kleber buyers can claim £40 in fuel vouchers with the purchase of any Kleber drive tyre 24” or below, and £80 in fuel vouchers with any Kleber drive tyre 28” or above. Michelin buyers can claim £50 in fuel vouchers with any Michelin drive tyre 24” or below, or £100 in fuel vouchers with any Michelin drive tyre 26” or above.

For your nearest Exelagri dealer, please call Michelin’s agricultural specialist team on 0845 366 1540.

ends

Michelin (www.michelin.co.uk)

With more than 111,000 employees and sales organisations in more than 170 countries, Michelin is the worldwide leader in tyre manufacture. Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tyres for every type of vehicle, including aircraft, cars, bicycles, earthmovers, farm equipment, trucks, motorcycles and even the US space shuttle. Michelin has 70 production sites in 18 countries throughout five continents. The Company also publishes travel guides, hotel & restaurant guides, maps and road atlases, and offers electronic mobility support services on ViaMichelin.com. Research and development is undertaken in technology centres in Europe, USA and Japan. 

For further press information please contact:
Paul Cordle, Michelin Press Office
Tel: + 44 (0) 1782 402341      Email: paul-m.cordle@uk.michelin.com

James Keeler, Garnett Keeler PR, Inver House, 37-39 Pound Street,
Carshalton, Surrey, SM5 3PG
Tel: +44 (0)20 8647 4467   Fax: +44 (0)20 8544 4711   E-mail:
james.keeler@garnettkeeler.com

MICHA/045/12

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About Us

Michelin, the leading tyre company, is dedicated to sustainably improving the mobility of goods and people by manufacturing, distributing and marketing tyres for every type of vehicle. It also offers innovative business support services, digital mobility services and publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Clermont-Ferrand, France, Michelin is present in 170 countries, has 112,300 employees and operates 68 production plants in 17 countries. The Group also has a Technology Centre, responsible for research and development, with operations in Europe, North America and Asia. (www.michelin.com)

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