Miss Group acquires Spanish web hosting firm ADW Europe SL

International web hosting business, Miss Group has acquired Spanish-based ADW Europe SL as part of its ambitious buy and build strategy.

The acquisition of ADW Europe SL is the fourth to be completed by Miss Group this year to date and adds a further 1,400 international SME customers to the Group. 

It’s the first Spanish bolt-on to Profesional Hosting, which was acquired by Miss Group in 2019. The combination of the two businesses is expected to accelerate revenue and EBITDA growth for the Group in the Spanish market.

In February 2020 Perwyn, the family-backed private equity business, acquired a majority position in Miss Group to support the growth ambitions of the business through international expansion and ongoing M&A. ADW Europe SL is the sixth acquisition to be completed under Perwyn ownership, and the fifteenth acquisition completed by Miss Group since 2018.

Mattias Kaneteg, Miss Group founder and CEO, said: “With an impressive and established track record spanning more than 20 years, ADW Europe SL’s capability to deliver excellent services to clients both in Spain and internationally, combined with its deep-rooted knowledge of web hosting and other services, will support our growth in Spain and other markets as part of our ongoing international growth. 

“With an experienced local management team in Profesional Hosting, we expect the integration process to be a smooth one that will further strengthen Miss Group’s service offering as a best-in-class provider of hosting, domain and other web services that our customers require.”

ADW Europe SL’s founder, Adolfo Doliwa, added: “At ADW we’ve always operated with a clear focus on continuous improvement and the satisfaction of our clients. It was crucial for us to find a business that shares our customer-first approach and values, and we’ve found that in Miss Group. We’re extremely pleased to be joining Profesional Hosting as part of Miss Group to enhance the breadth and depth of services and support we can offer to our customers.”

Miss Group was supported on this transaction by: 

• Legal advice – Squire Patton Boggs (Antonio Cañadas, Giles Chesher and Matt Canipa

• Financial due diligence – EY (Steven Kingham and Jace Swift)
• Corporate advisory – Anecta and Windcorp Translink (Eric Forsner, Fredrik Ullberg and Josep Pere Gutierrez)

ADW Europe SL was advised by:

• Legal and Financial advice – EUSKALTAX, S.L. (Alvaro Echevarri, Jon Alvarez and Asier Guezuraga) 

About Miss Group

Founded in 2014, Miss Group is an international web hosting group that offers a range of hosting related services at competitive prices including web hosting, domain registration, VPS, dedicated servers, website builder, SSL-Certificate, SEO Tools, web security and domain management. Miss Group is also an ICANN-accredited Domain Name registrar via Name ISP. Miss Group is a well-established operator in its core markets, with a customer service-oriented model driving industry-leading performance metrics for its >200,000 web hosting customers. The majority of Miss Group is owned by Perwyn, an international private equity and growth equity investor.

About Perwyn

Founded in 2013, Perwyn is a family backed, international private and growth equity investor. Perwyn works closely with investee companies applying strategic and operational expertise in addition to providing capital. Perwyn is free from the usual private equity funding cycles, focusing above all on our investments rather than fund raising.  We approach investment with an evergreen model and believe in genuine partnership with management teams, seeking to facilitate long term growth and development.

There are two main focuses of our business. Perwyn Private Equity is an active lead investor, seeking buyout opportunities in established, growing, cash generative market leaders headquartered in the UK or Western Europe where it can make a material impact on growth and profitability. We invest in businesses with an EV of £/€50-300m, seeking partnership investment support for growth initiatives or transition.  Perwyn Growth Capital invests in growing businesses across the same markets, with a passion for backing entrepreneurs and founders on their winning strategy. We seek primarily minority equity investments of £/€5m-50m to help accelerate growth.

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