Mitsubishi Electric named official partner of the BMW PGA Championship

Mitsubishi Electric today announces an official partnership with the BMW PGA Championship, Europe’s flagship golfing tournament, which takes place at the Wentworth Club in Surrey from 22-25 May.

The company will be the official Cooling and Heating partner of the tournament and joins Rolex, Emirates, DP World and Hugo Boss as one of the tournament’s marquee partners.

The partnership includes branding on key holes around the course and the company will be showcasing its Ecodan renewable heating system with its dedicated display vehicle.

Mitsubishi Electric Europe will also participate in the Pro-Am, held on the eve of the tournament on Wednesday 21 May.

“The partnership with the BMW PGA Championship gives us a fantastic opportunity to showcase our brand to a huge audience, both at the course and watching on television,” explained Mitsubishi Electric Living Environmental Systems Commercial Director, Donald Daw.

Jamie Birkmyre, Championship Director of the BMW PGA Championship, said: “We are absolutely delighted to welcome such a well-respected and established brand as Mitsubishi Electric to our family of sponsors, and we look forward to growing our partnership with them in the coming years.”

Italian golfer Matteo Manassero will defend his title at the BMW PGA Championship, which this year celebrates its 60thtournament and the 30thto be held at the iconic Wentworth Club in Virginia Water, Surrey.

Ends

Note to editor:

Mitsubishi Electric is a global leader in the research, manufacturing and marketing of electrical and electronic equipment used in communications, consumer electronics, industrial technology, energy and transportation. Mitsubishi Electric’s operations in the UK began more than 45 years ago. Since then, Mitsubishi Electric has expanded its network and service throughout Europe. Today, the company helps customers meet their challenges through providing innovative technology and high-quality products and solutions.

For further information, please contact:-

The European Tour Communications Department
Tel: +44 1344 840400
Email:
media@europeantour.com    

Mitsubishi Electric Living Environmental Systems

Contact: Russell Jones, PR & Communications Manager

Email: russell.jones@meuk.mee.com  
Telephone: 01707 278772

PLEASE NOTE: Colour separation or production charge requests will only be processed by email.  Please send ALL requests to coloursep@meuk.mee.com.             

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Quotes

“The partnership with the BMW PGA Championship gives us a fantastic opportunity to showcase our brand to a huge audience, both at the course and watching on television.”
Donald Daw