A challenging quarter for the MQ Group
Sales during the fourth quarter did not develop in line with expectations. The unusually hot summer had an adverse impact on sales, leading to more items being sold at sale prices and a delayed start to the autumn season. The whole year has been a challenge in terms of decreased customer traffic and sales, primarily in the MQ chain, leading to lower profitability for the Group. The Joy chain continues to see increased footfall, and sales are on a par with last year. The Group’s new CEO Ingvar Larsson started on 20 August. We now put a weak quarter behind us and turn our sights to the future.