myFC setting up business in China

Swedish myFC Holding AB is launching the JAQ fuel cell charger onto the Chinese market through a collaboration agreement with Hong Kong-based Novel Unicorn. The companies are starting up a joint venture company which will work with the marketing and sales of JAQ in one of the world’s fastest-growing mobile telephony markets. 

myFC Holding AB (“myFC Holding”) has formed a joint venture company, myFC Asia Ltd (“myFC Asia”), together with the Hong Kong-based investment company Novel Unicorn with the purpose of working the Chinese telecom market. Novel Unicorn has long and extensive experience within the areas of telecom, fine tech and access solutions in the Chinese market. The joint venture’s goal is to introduce and establish JAQ, the world’s smallest and most
powerful fuel cell charger that provides green electricity to cell phones and tablets, to the Chinese market.

myFC Asia will initially be 70% owned by Novel Unicorn and 30% by myFC Holding. The joint venture agreement comprises predetermined goals concerning sales volumes and income from the Chinese market extending up to and including 2018.

On the condition that these goals are consistently met, Novel Unicorn has the right to remuneration in the form of warrants in myFC Holding. This will be accomplished through a sanction by the Annual Meeting, or alternatively through a decision made at the Annual General meeting.

Within the framework of the agreement myFC Holding has an irrefutable option to increase its ownership in myFC Asia from the original 30% up to 100%, which is also tied to the achievement of certain sales targets. The option is valid for a period of time of up to nine months from the creation of the company.

In connection with the creation of the joint venture company of myFC Asia, a subsidiary company myFC China will be established as a fully-owned subsidiary of myFC Asia, headquartered in Beijing.  

"JAQ is the type of the product China would like to embrace nowadays, given that the country's specific attention has been shifted to a more technology driven and environmental friendly product category. In addition, such product fits the popularized "on-the-go" life style of Chinese youngster generation, especially in those major metropolitan areas, such as Shanghai and Beijing. We are pleased to have this opportunity to assist myFC's major commercialization endeavor, and are confident that JAQ will soon have a good reception at this marketplace while myFC will have a solid, long term establishment in region." Dave Q. Wu, Managing Partner at Novel Unicorn states.

”China has an incredible sought after market with great potential, specifically within the mobile segment. With its 1,4 billion population and the world’s biggest smartphone market, in combination with their demand and focus on more environmentally friendly energy solutions, this is an important and significant milestone for myFC. China has some of the biggest carriers in the world and by starting a company there, we will open up the opportunities and possibilities to move forward faster in one of the world’s biggest and most interesting markets.” Says Björn Westerholm, CEO at myFC.

For more information, please contact myFC:
Björn Westerholm, CEO
Phone: +46 (0) 706 56 20 07

About myFC
myFC is a Swedish innovation company that develops energy solutions using fuel cell technology. The company has launched several portable fuel cell chargers for small electronics such as cell phones, cameras and tablets. Fuel cells use environmentally friendly technology that enables instant charging from a depleted battery state without needing a wall charge. myFC was founded in 2005, has its head office in Stockholm and was listed on the NASDAQ First North in May 2014. The company’s Certified Advisor is Remium Nordic AB. To learn more, please visit


About Us

Swedish innovation company myFC offers thin, scalable fuel cells that are easy to dimension and adapt to any electric application. myFC develops hybrid technology solutions combining batteries and hydrogen-based micro fuel cells for extended usage and reduced carbon footprint. The company was founded in 2005 and was listed on NASDAQ | First North Growth Market in 2014. Its headquarters are in Stockholm. For more information, visit