Nelly Group

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About Nelly GroupNelly is one of the Nordic region's strongest fashion brands for young women. The core is the own brand in combination with digital sales directly to our target group. Nelly has created a strong commitment through a distinct sense for fashion and digital marketing. The company has 2.1 million customers and sales of SEK 1.4 billion per year. Nelly Group was previously called Qliro Group. Nelly Group is listed on Nasdaq Stockholm in the mid-cap segment with the short name "NELLY".

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Nelly’s board to be strengthened

Tue, Nov 13, 2018 11:00 CET

Nelly’s (NLY Scandinavia AB’s) board will be strengthened with Maj-La Pizzeli and Louise Nylén who possess long experience of fashion and digital marketing."We are now strengthening the board as a step in the process to run Nelly as an independent company. Since this summer, Qliro Group is evaluating a listing or a divestment of Nelly. Nelly is one of the Nordic region's strongest fashion brands online," said Marcus Lindqvist, President and CEO of Qliro Group. Louise Nylén is Deputy CEO of LeoVegas and was previously Chief Marketing Officer. In her roles at LeoVegas, she has among other

Anna Ullman Sersé appointed CEO of Nelly

Tue, Oct 09, 2018 11:19 CET

Qliro Group has appointed Anna Ullman Sersé as CEO of Nelly. Anna has been Interim Head of Nelly since April 2018 and Head of Business Development at Qliro Group since 2016."We are pleased to appoint Anna Ullman Sersé as permanent CEO of Nelly. Anna has long experience in retail and has supported Nelly in its strategy development since 2016 and has been Interim Head of Nelly since 2018. Nelly is one of the strongest brands in the Nordic region for fashion online and Anna is well suited to take Nelly to the next phase,” says Marcus Lindqvist, President and CEO of Qliro Group. Anna Ullman

Nelly has entered into Nordic partnership with Campadre and has simultaneously entered into agreement to sell Members.com

Tue, May 02, 2017 14:00 CET

Qliro Group´s business area Nelly has decided to operate shopping club sales in the Nordic countries through a cooperation with Campadre Scandinavia AB. In addition, Campadre becomes a partner to Qliro Financial Services regarding payment solutions in the Nordics. As part of the agreement, the assets in the shopping club Members.com will be divested to Campadre for an initial upfront consideration of about SEK 10 million plus an additional conditional deferred consideration of up to SEK 4.2 million.“Through this partnership we can offer a Nordic shopping club channel to our e-commerce

Qliro Groups stores win awards

Thu, Dec 03, 2015 15:00 CET

Qliro Group AB (publ) today announced that Lekmer and CDON have won Prisjakt’s award “E-commerce site of the year 2015” and Tretti has won PriceRunner’s “E-tailer of the year 2015”.“E-commerce site of the year” is an award where the comparison site Prisjakt’s members and visitors vote for their favourite online stores in Sweden during the past year. This year, Lekmer won in the category "Toys, children and baby" and CDON won the category "Film, games and books".When consumers at PriceRunner.se awarded the best e-tailers of 2015, Tretti won in the category “White Goods” for the ninth time.

CDON Group launches Nelly.com worldwide

Fri, Dec 20, 2013 08:00 CET

CDON Group AB (publ), the leading e-commerce group in the Nordic region, announces that its subsidiary NLY Scandinavia has launched a global beta-version of Nelly.com.The launch of the global internet store means that Nelly.com becomes available for approximately 60 new markets outside the European Union, among others the United States and Australia. The goods are shipped from Nelly.com’s global fulfillment centre in Falkenberg and delivery times will vary between 4-10 working days depending on the country. The range is the same as for the European market. Paul Fischbein, President and

CDON Group AB launches Nelly.com in the United Kingdom

Tue, Apr 10, 2012 13:16 CET

CDON Group AB, the leading e-commerce group in the Nordic region, today announced that they have expanded online fashion retailer Nelly.com to the United Kingdom through the launch of Nelly.com/uk. The company thereby strengthens its presence in Europe’s single most important e-commerce market.Nelly.com expanded its sales to 20 new markets through the launch of the English language version Nelly.com/eu in September 2011. The e-retailer now strengthens its presence in the UK through the launch of a store that, in many ways, has been customized for the British market. Some of the enhancements

Nelly.com to launch worldwide

Thu, Sep 29, 2011 10:00 CET

CDON Group AB (publ.) (‘CDON Group’ or ‘the Group’), the leading e-commerce group in the Nordic region, today announced that that it intends to launch the Nelly.com fashion store worldwide. The first phase, launched today, unveils Nelly.com for the entire European Union. Further expansions will follow until Nelly.com has reached a global presence.The worldwide launch is a response to the successful tests of Nelly.com on the German, Dutch and Austrian markets, as well as to the significant increase in customer enquiries from international countries. Nelly.com now delivers to Austria,

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