Swedish Orrefors gears up with Volvo Car Group
In Volvo Car Group’s latest model XC90 the latest technology is united with exclusive Scandinavian design. One of the most distinctive interior details is the Crystal Eye – a handmade crystal gearshift from Orrefors. The stylish Swedish crystal is an optional feature in the XC90 as well as in many future Volvo models and it is the first time ever that a car has an entire gearshift made out of crystal.
The collaboration between Volvo and Orrefors was initiated when Volvo developed its concept car S60 and Orrefors was given the prestigious mission to design a center console out of crystal. The Swedish crystal was an appreciated interior detail and when Volvo exhibited their concept car “Concept Estate” at the Geneva Motor Show in 2014 Swedish crystal was once again part of the interior. This time in the shape of a crystal gearshift from Orrefors. The stylish gearshift is now a reality as an optional feature in the new Volvo XC90 as well as in many future models.
- That Orrefors gets to be a part when Swedish glass design, for the first time ever, unites with modern car technology in production-ready cars is extremely exciting. Volvo’s famous Made in Sweden-campaign was a tribute to Sweden and to us this cooperation is a tribute to Swedish crystal. Each gearshift has been handmade by our skilled glassworkers in our hot shop in Kosta, Sweden, says Magnus Andersson, CEO Orrefors Kosta Boda AB.
Beautiful clean shapes and surfaces are significant for Scandinavian design and in the new XC90 wooden panels are combined with soft leather and handmade crystal details, all of which are optional.
- Teaming up with Orrefors has been a really exciting project, and this is just the first step in a collaboration that embeds great opportunities. The iconic elements of Swedish design, like crystal, is key for Volvo’s ambitions to place itself in the top of the automotive industry. And for me as a designer it’s pure delight to work with the materials and combine them with a modern Scandinavian design in a high-tech packed premium car environment, says Robin Page, head of Interior Design at Volvo Car Group.
Volvo XC90 is to be launched at midnight the 26thof August.
For high resolution images, please visit our Asset Bank www.orrefors.com/asset-bank
Magnus Andersson, CEO Orrefors Kosta Boda AB
Phone: +46 70 161 08 78
E-mail: magnus.andersson@orrefors.se
Orrefors Kosta Boda AB is a design company in the Swedish province of Småland that designs and
makes high-quality utility glassware and art glass. We develop, produce and sell a wide range of
utility and art glass for private and public use under the brands Orrefors and Kosta Boda. We are the
largest glassworks group in the Nordic countries with a history dating all the way back to 1742.
Since 2005, Orrefors Kosta Boda AB has been part of New Wave Group, which works with several
brands in the consumer and corporate market in the areas of sport, leisure, furnishings and gifts.
New Wave Group is listed on the NASDAQ OMX Stockholm exchange.
www.orrefors.com
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