Oterra™ in discussions to Acquire Diana Food’s Coloring Business

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The world leader of natural food colors, Oterra, formerly known as Chr. Hansen Natural Colors A/S, has today announced plans to continue its strong growth acceleration through the acquisition of Diana Food’s natural food coloring business. Diana Food is owned by Symrise AG, a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients.

“We are thrilled at the prospect of welcoming the entire natural colors team of Diana Food, and their dedicated customers to the Oterra family. Diana Food has built an impressive business under Symrise, and we
look forward to continuing Diana Food’s strong customer and supplier relationships. This deal will further strengthen Oterra’s access to high quality raw materials, and complement our agronomy competencies,” said Odd Erik Hansen, CEO, Oterra.

This will be the second acquisition for Oterra, following the recent announcement to acquire SECNA Natural Ingredients Group S.L.

For Cees de Jong, Chairman of Oterra, this latest development is a move in the right direction. "The carve-out of Diana Food’s coloring business from Symrise is strategically important to Oterra, and after less than three months of new ownership we are already strongly progressing on our ambitious growth journey,” said de Jong.

In compliance with French legal requirements, Diana Food’s labor unions, based in France and the UK, were presented the offer today. Depending upon the processing time, Oterra, expects the purchase agreement to be finalized in the coming months.

Oterra, looks forward to welcoming Diana Food’s natural color colleagues and customers on our ambitious and exciting journey. For further information - Contact Oterra.

Media Contact
Jessica O’Sullivan-Munck
Global Communications Manager

Oterra is the largest provider of naturally sourced colors worldwide. Since our first color launch in 1876, we’ve utilized the power of nature’s true colors and championed that natural is best. We continue to share our unrivalled expertise in colors for food, beverage, dietary supplements and pet food to help manufacturers bring appealing products to consumers around the world. And we continue to empower our partners to meet demand for safe, sustainable and natural food on our journey together towards natural. 




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