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  • Andrew Arnold

    Head of Communications


    + 45 52 28 20 50
    http://www.oterra.com

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    Oterra launches liquid natural blue colors to give food and beverage brands a broader, brighter choice

    COPENHAGEN, Denmark, Jul. 07, 2026 — Oterra has announced the launch of two naturally-sourced liquid versions of its popular Jungle Blue and Arctic Blue natural colors.The two products, previously available as powders, give food and beverage producers a choice of formats to achieve natural bright blues, and a palette of greens and purples when blended. “Liquids have many properties that make them a powerful addition to applications in food and beverage,” said Phil Cook, Head of Strategic Marketing. “They disperse immediately to create a uniform color without the need for pre-mixing. They

    Oterra helps Southeast Asian noodle makers switch to natural yellow colors

    COPENHAGEN, Denmark, Jul. 2, 2026 — Oterra, a leading producer of natural colors and color solutions, has launched FruitMax® Yellow 1020 WSS developed to help Southeast Asian instant noodle manufacturers transition to a natural, turmeric-derived product, while maintaining strong visual appeal.FruitMax® Yellow 1020 WSS  has been developed for Indonesia, Vietnam, Malaysia, Philippines, and Singapore for the demanding processing conditions of instant noodles, combining clean label positioning with the heat and light stability manufacturers need. “

    Debut and Oterra partner to develop and scale biotech alternative to Red 40 for food and beverage

    SAN DIEGO, USA & HOERSHOLM, Denmark, May. 6, 2026 — Debut , a pioneer in AI-powered biotech innovation, and Oterra , a leading supplier of natural colors and color solutions for the food and beverage industry, today announced a multi-million-dollar collaboration to develop and scale a natural alternative to artificial red colors for food and beverage applications.The partnership will scale Debut’s precision fermentation process to create a high-performing natural alternative to Red 40, one of the most widely used

    Oterra’s sustainability management recognized by EcoVadis

    HOERSHOLM, Denmark, Mar. 19, 2026 — Oterra, a leading producer of natural colors and color solutions, has been awarded an EcoVadis Silver medal  in recognition of its sustainability management, placing it in the top 15% of all companies assessed by EcoVadis globally in the past 12 months.EcoVadis is a recognized platform that evaluates companies on how they manage environmental, social, ethical, and procurement practices. “This Silver medal reflects the maturity of our processes, policies, and ways of working at Oterra,” said Head

    Martin Sonntag steps down as CEO of Oterra

    HOERSHOLM, Denmark, Mar. 06, 2026 — Oterra, a leading producer of natural colors and color solutions, today announced that its CEO Martin Sonntag has decided to step down and leave Oterra for personal reasons.The Board of Directors has initiated a search process for the next CEO. Until a new permanent CEO is appointed, the current General Counsel, Catja Baltser, will step in as acting CEO. Chairman of the Board Arnd Kaldowski will assume an expanded role as Executive Chairman during the transition period and work closely with Catja and the leadership team. Arnd Kaldowski said: “On behalf

    Oterra launches 2030 Sustainability Strategy with focus on Nature, Climate and People

    HOERSHOLM, Denmark, Feb. 4, 2026 — Oterra, a leading producer of natural colors and color solutions, has released its 2030 Sustainability Strategy, which sets out ambitious targets to reduce the company’s impact while keeping pace with the growing demand for colors sourced from natural ingredients.[Please credit Oterra] The strategy has three focus areas: Nature, Climate and People. Each target is a step toward a more resilient, transparent, and sustainable company. “We believe that working with nature, not against, it drives efficiency, resilience, and long-term growth. Our 2030

    Color Trends 2026: How emotion, wellness, and natural color are shaping the future of food and beverages

    New global research from Oterra shows color is no longer just visual - it’s functional, emotional, and central to consumer trust.HOERSHOLM, Denmark, Jan. 29, 2025 — Consumers increasingly expect food and beverages to deliver both purpose and emotion and natural colors play a critical role in bringing these expectations to life, according to Oterra’s Color Trends 2026 . Based on a global survey of 2,600 consumers across 13 countries, the trends report explores how people emotionally connect food, color, and functional benefits, revealing that color is

    Oterra reports full year (2024/25) results with strong growth: EBITDA up 38 percent on previous year

    Highlights: · Revenue of EUR 447.1 million, up 7% year-on-year · EBITDA b.s.i. of EUR 69.9 million, up 38% year-on-year · Significant investment in new production sites in the US and India · Further strengthening the management team with key executive appointments · Establishment of a Go to Market Strategy for the coming US conversion · Further growth in conversion to natural colors expected in 2025/26HOERSHOLM, Denmark, Jan. 14, 2026 — Oterra Holding ApS (‘Oterra’), a leading producer of natural colors and color solutions, has released its full-year results for 2024/25,

    Oterra signs partnership with Seprify to bring natural white color replacement for titanium dioxide to food and beverage industry

    Hørsholm, Denmark / Marly, Switzerland, Nov. 11, 2025 – Oterra , a leading supplier of natural colors and color solutions for the food and beverage industry, and Swiss innovator Seprify  today announced a strategic commercial partnership to market a plant-based white coloring that can replace titanium dioxide (TiO₂) in food and beverage applications.By integrating Seprify’s patented cellulose-based technology, Oterra will be able to offer customers a clean-label and renewable alternative that matches the opacity, brightness and whitening effect of

    Oterra’s clean label FruitMax® Purple 105 brings an ‘adventurous’ purple shade for beverages and candy

    HOERSHOLM, Denmark, Oct. 22, 2025 — Oterra, a leading producer of natural colors and color solutions, has launched FruitMax® Purple 105, a clean-label purple shade with superior stability for beverage and confectionery manufacturers.FruitMax® Purple 105[1] is a blended combination of black carrot and hibiscus concentrates, bringing the best of both raw materials. “It is flavor neutral and has enviable stability when exposed to heat, light and low pH conditions, and its recognizable ingredients appeal to customers as well,” said Phil Cook, Head of Strategic Marketing at Oterra.

    Oterra appoints Arnd Kaldowski as Chair of the Board to support US growth opportunity

    HOERSHOLM, Denmark, Oct. 9, 2025 — Oterra, a leading producer of natural colors and color solutions, has appointed Arnd Kaldowski as Chair, succeeding Cees de Jong. The change will be effective as of Oterra’s next Annual General Meeting. Cees will remain a member of the Board of Directors.During the last four years, Cees de Jong has played a critical role in shaping Oterra’s success. He oversaw the transition to an independent company, supported management through significant changes, and helped embed a strong company culture. Under his leadership, Oterra has more than doubled revenue to

    The power of Limited Time Offers: How natural colors can help hit the sweet spot

    HOERSHOLM, Denmark, August. 14, 2025 — Consumers love Limited Time Offers (LTOs) in confectionery, and according to a new survey by Oterra, naturally-colored LTOs are a great way to create urgency, drive sales, capitalize on seasonal trends and generate buzz. “LTOs tap into novelty, scarcity and excitement and are a powerful tool for confectionery brands wanting to stand out on the shelf,” says Head of Marketing for Oterra, Vibeke Haislund. Oterra teamed up with GlobalData to survey more than 2,000 consumers across the US, Brazil, Mexico, UK, and Germany to find out what drives

    Concerned U.S. shoppers ready for natural colors in food and beverages

    CHICAGO, July 14, 2025 — More than 75% of American consumers are concerned or somewhat concerned about consuming food and beverages containing artificial dyes, according to a poll announced today.The poll[1], made by natural colors producer Oterra , revealed that 33% of US shoppers with at least one child feared that artificial colors were bad for them, while a further 44% were ‘Somewhat concerned’. “The announcement in April to phase out FD&C dyes has certainly resonated with shoppers,” said Oterra’s Global Head of Marketing Vibeke Haislund on the opening day of

    Oterra opens new HQ in Mt. Pleasant to meet the demand for natural colors

    MOUNT PLEASANT, WI., May. 8, 2025— Oterra, a leading producer of natural colors and color solutions, officially opened its state-of-the art innovation, collaboration, and production hub on May 7 in Mt. Pleasant, WI.The 155,000 sq ft (14,400 m2) US Headquarters combines Denmark-based Oterra’s innovation and application labs with a new manufacturing and logistics facility to meet the expected growth of natural colors and coloring foodstuffs in the US. The ribbon-cutting ceremony, attended by local guests and company employees, marks a commitment by the company to the US market and will

    Oterra ready to support food and beverage manufacturers in the move to natural colors

    HOERSHOLM, Denmark, Apr. 23, 2025 — Oterra, a leading producer of natural colors and color solutions, has welcomed the decision by The U.S. Department of Health and Human Services and U.S. Food and Drug Administration (FDA) to phase out petroleum-based artificial colors in food and beverages, and has promised to support food and beverage manufacturers converting to natural colors.Martin Sonntag, CEO of Denmark-based Oterra, commented: “Oterra has been built on the premise that nature got it right first time, and a growing number of environmentally conscious and health-focused US

    Oterra's Cake Modern: Where Baking Art Meets Natural Colors

    HOERSHOLM, Denmark, Mar. 26, 2025 — Oterra, a leading producer of natural colors and color solutions, has opened the doors to Cake Modern, an inspirational, online universe that brings together artistry, innovation, and nature’s vibrant colors to transform baked goods into edible masterpieces.Cake Modern is a reimagined art gallery where classic art styles such as Naturalism, Impressionism, Expressionism, Surrealism and Pop Art have been recreated with real cakes, donuts, cookies, tarts, pies, and panettone made from Oterra’s natural colors to inspire the industry. But the online gallery

    Oterra appoints Jesper Svarer as Group CFO

    HOERSHOLM, Denmark, March 24, 2024 — Oterra, a leading producer of natural colors and color solutions, has appointed Jesper Svarer as its new Group Chief Financial Officer, starting immediately.Jesper has more than 20 years of experience from corporate finance, strategy, and M&A roles in large multinational companies. He joins Oterra from a position as CFO for Algiecel, a Danish bio-solutions company working with development of natural ingredients for food, feed and cosmetic products using captured carbon dioxide and microalgae. Alongside his work as CFO for Algiecel, where he focused on

    New color blending center supports growth of natural alternatives in India, Asia Pacific and Middle East

    KOCHI, India, Feb. 20, 2025 — Oterra , a global leader in natural colors for the food and beverage sector has inaugurated a new color blending and application center in Kerala, India, to serve the growing Indian, Asia Pacific and Middle East markets.The facility in Kochi, Ernakulam district, is housed on the site of Oterra’s Akay Natural Ingredients subsidiary. It includes color blending and application labs to support customers in their journey to transitioning to natural colors. “India and the wider APAC region is a market that is growing in importance for

    Color Trends 2025: Immerse yourself in Oterra’s vibrant stream of colors

    COPENHAGEN, Denmark, Jan. 30, 2025 — Oterra , a leading producer of natural colors and color solutions, has introduced its Color Trends 2025 to inspire brands, marketers, R&D teams, and consultants to harness the power of color like never before. The trends blend Oterra’s natural color expertise, the company’s proprietary insights, input from trusted market partners, and inspiration from diverse global sources. “We eat with our eyes first,” says Global Head of Marketing for Oterra Vibeke Haislund. “Color shapes how we think a food or drink taste. But how does

    High-tech partnership creates a natural blue color for a greener tomorrow

    Spirulina made in Iceland using an innovative cultivation process will provide food and beverage producers with a vivid, natural blue color with an impressively low carbon footprintArctic Blue is the first product from the partnership between leading natural color producer Oterra and Iceland’s VAXA Technologies. “At Oterra, we are constantly seeking new natural color solutions. Our partnership with VAXA Technologies is a prime example of our commitment to innovation and sustainability,” says Luc Ganivet, Oterra’s Chief Innovation Officer. VAXA’s production in Iceland is in the sweet

    Oterra appoints Mia Kjersner as Chief Operating Officer

    Oterra, a leading producer of natural colors for the food and beverage industry, has appointed Mia Kjersner as its new Chief Operating Officer.Mia joins Oterra on February 1 from a position as Vice President, Global Supply Chain & Regional Manufacturing for Denmark-based GN Store Nord. “Oterra ‘makes nature easy’ by mastering the complex process that takes our natural raw materials to our customers in the food and beverage industry,” says Oterra CEO Martin Sonntag. “Excellence in how we source, produce and master our supply chain is paramount to our success. “Mia brings with her a

    Oterra strengthens its US presence to meet demand for natural colors

    MOUNT PLEASANT, WI., Dec. 4, 2024 — Oterra, a leader in natural colors for the food and beverage sector, is building on its capabilities in the US with a state-of-the art innovation, collaboration, and production hub in Mt. Pleasant, WI. The 155,000 sq ft (14,400 m2) US Headquarter combines Oterra’s innovation and application labs with a new manufacturing and logistics facilities to meet the expected growth of natural colors and coloring foodstuffs in the country. “The new facility is a direct commitment to the US market,” says Oterra CEO Martin Sonntag. “Oterra already has a

    Savory foods don’t have to play it safe - beyond orange and yellow lies a world of color

    Orange and yellow may be popular colors for savory food, but manufacturers could be missing a rainbow of untapped possibilities with bolder, unexpected shades, according to a new survey from leading natural colors company Oterra. The survey commissioned by Oterra reveals that consumers are ready to explore a broader color palette, hinting at exciting opportunities for creative product development. “Orange and yellow are traditional favorites among consumers. But our survey has shown greater nuance in consumer tastes that could be converted into new, creative products – and more

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