Oterra and Ecoflora Cares join forces to build a world of responsibly sourced naturally colored foods in Blues and beyond

HOERSHOLM, DENMARK The Food and Drug Administration just approved the use of Jagua (genipin-glycine) Blue (also known as Jagua or Huito Blue), releasing a wealth of natural color opportunities in blue, green, purple and brown. The pigment is derived from the jagua fruit (Genipa americana) and is responsibly sourced in Colombia, ethically developing small farmers and indigenous communities as suppliers.The US Food and Drug Administration’s (FDA) announcement approving Jagua Blue as a food colorant for a wide range of applications marks a significant achievement for Ecoflora Cares, a