Gold&Green® Foods and Taco Bell cooperation expands to UK
As Veganuary hits, Taco Bell has partnered with Gold&Green Pulled Oats® to launch a brand-new range of plant-based fillings for their iconic tacos.
Available from the 7th January in all 53 Taco Bell UK restaurants, the new veggie offering is perfect for those looking to go meat-free or meat-lovers looking for something new and tasty to kick start their year! Gold&Green’s Pulled Oats® has previously been on the menu of all Taco Bell restaurants in Finland and Spain.
The Mexican-inspired restaurant is extending its offering to meet the growing demand for meat-less meals. Deliciously healthy and packed with protein and fibre – Gold&Green’s plant-based protein Pulled Oats® is a mix of oats, peas and fava beans. It has a succulent texture that absorbs flavour, as well as seasoning, making it perfect for tasty Tacos.
The plant-based filling works as a meat-free alternative to the seasoned beef or grilled chicken and packs all that same craveable Taco Bell flavour - so diners can have their fix when meat isn’t on their menu.
The Gold&Green Pulled Oats® meat-free option is also available in any build on the Taco Bell menu – from burritos and quesadillas to the iconic Crunchwrap Supreme™ – so each meal can be personalised for the diner.
Maija Itkonen, the founder and Chief Innovation Officer of Gold&Green Foods, says: “International growth is at the heart of Gold&Green's strategy and we are very pleased that Taco Bell UK has decided to include Pulled Oats® in the menus of its iconic restaurants. We hope that the Taco Bell partnership will expand further in the coming years. Currently, Pulled Oats® is already served in 133 of Europe's 156 Taco Bell restaurants.”
“At Gold&Green we believe that plant-based food should be for everyone. We hope that consumers will enjoy changing the world with Pulled Oats® and Deli Oats™ products, this January and beyond. Changing the world is delicious!”