Payair expands further and hires a new Vice President of Marketing

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Payair, the market leader in mobile shopping, hires a key member for its further expansion. With the newly appointed Vice President of Marketing Payair hopes to meet the strongly increasing demand for Payair’s leading services within mobile shopping from both the trade industry and the consumers.

Payair, the market leader in mobile shopping, offers services that create a better shopping experience for consumers and the trade industry. Payair is growing rapidly in the Swedish market and worldwide.

In order to meet the market’s strong demand for Payair’s solutions in mobile shopping they are now hiring Helena Tornell as the new Vice President of Marketing. Helena comes from a position as Marketing Manager at Teleopti where she worked for five years, first as a Product Manager and then as a the Marketing Manager for over two years. Helena has several years experience in marketing, both within B2B and B2C. Helena has previously worked as a Marketing Manager for CAD software and within the cinema industry and as a PR consultant at an agency in Sweden.

Helena Tornell, new Vice President of Marketing at Payair said:

“I see the job as the Vice President of Marketing at Payair as a very fun and exciting challenge. Mobile shopping is the future and there is a lot going on in the market right now. Payair is a company with high ambitions and full of entrepreneurial spirit, which suits me perfectly.

Helena will as the Vice President of Marketing become a member in the management team at Payair.

Staffan Ljung, CEO of Payair said:

“We are very pleased that Helena has joined our team. With her long experience and expertise in marketing and communications, she will be a valuable addition for our future development as a company and our further expansion.

Payairs’ proven mobile shopping solution offers a fast, easy and secure way for consumers to shop with their smartphones in less than 10 seconds on the Internet, as well as in retail shops, restaurants and other common shopping environments. The trade gets a new opportunity to provide added value, speed up and simplify their sales processes resulting in increased sales by using Payair’s suite of mobile shopping solutions.

Helena Törnell
Vice President of Marketing at Payair
Phone: +46 723 761125
Email: helena.tornell@payair.com

Useful links:
Payair’s solution for mobile shopping
News from Payair
Pictures to download

Payair is the industry leading mobile shopping solution that offers a fast, easy and secure way for consumers to shop using their smartphones. With the Payair application, consumers can complete their mobile purchase processes in less than ten seconds, on the Internet, as well as in retail shops, restaurants and other shopping environments. Businesses can speed up and simplify their sales processes, resulting in increased sales by using Payair’s suite of mobile shopping solutions.

The purchase process includes a ‘buy’ button when browsing the web on mobile phones or scanning of QR codes on the web that activates the Payair service on smartphones, authenticates the user, self-checkout and payment by credit or debit card from MasterCard or Visa. The solution is secured with multiple layers of encryption and no sensitive data is stored in the phone. The solution is free of charge for the customers and easy for the merchants to implement within their existing payment systems. Payair is a privately held Swedish company with franchise partners in several markets worldwide. For more information: www.payair.com

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