Pet360 Simplifies Pet Parenting with Launch of Next Generation Website tailors a member’s experience to the unique needs of their pets

Plymouth Meeting, PA – November 13, 2012 – Pet360, Inc. announced today the launch of, a website for pet parents that brings together thousands of expert articles and resources, an active community of passionate pet owners and the largest online selection of pet supply brands to create the ultimate destination for pet parents. The site delivers each member a personalized experience based on their pets’ type, breed, gender, age, size and medical conditions.

“Pet parents today have hundreds of decisions to make and thousands of resources to consult for advice,” states Rose Hamilton, Pet360 CMO and General Manager. “Puppies have very different needs than mature dogs, but it’s not always easy to find out what they are. does the heavy lifting and filters the best and most relevant tips, resources and products for our members’ pets.”

With a mission to provide pet parents support at every stage of their pets’ lives, debuts with the following features:

The Pet360 Library offers thousands of educational resources developed by veterinarians and other pet care experts, as well as a series of blogs by notable names in the pet industry.

  • The Pet360 Community is a place for members to meet others with similar pets, share their experiences and photos, ask questions, give advice, promote and support animal shelters and rescue groups and help raise awareness of the causes they are most passionate about. 
  • The Pet360 Shop provides members suggestions for food, treats, toys and medications that are right for their pets. Members can ask customers and in-house experts questions about specific products. Customers also enjoy everyday free shipping and are encouraged to sign up for repeat delivery with Auto Ship. 
  • The Pet360 Safety Center alerts members when a brand or product they use has been recalled. The Center also enables members to set reminders for vet appointments, flea and tick applications, prescription refills and more. Members can choose to receive these alerts and notifications via email or text message.

“Managing your pet’s health can feel like a full-time job, especially if your pet has any special ailments or conditions,” states Brock Weatherup, Pet360 CEO. “The Safety Center gives pet parents peace of mind and is just the first of many resources we’ll offer to make pet parenting easier.”

The Pet360 platform targets passionate pet parents who are committed to making the right decisions for their pets but are overwhelmed by the volume of resources and information available on the web. Pet360 appeals to everyone from first-time puppy owners looking for training tips and product recommendations to senior cat parents seeking information on feline arthritis and bereavement.

“Pets continue to become increasingly important members of the household, and pet parents are more savvy and inquisitive than ever when it comes to their furry family members,” states Hamilton. “ is the one resource pet parents can rely on to provide support and offer recommendations that meet the unique needs of their pets at every stage of their lives. I consider it my very own pet parent concierge!”

About Pet360 is a personalized website dedicated to simplifying pet parenting. At Pet360, each member’s experience is tailored to their individual needs based on the type, breed, gender, age and size of their pets. By offering relevant tips and expert advice, connections to others with similar pets and the convenience of home shopping all in one place, is the ultimate resource for pet parents – available anytime, anywhere. For more information, watch the Pet360 Video or visit

For more information, please contact Kelly Lange at 610-234-4114 or


About Us

Pet360 is an integrated media company dedicated to connecting pet parents with the information, products and advice they need to raise happy, healthy pets. The Pet360 network is comprised of more than 30 of the top pet websites and reaches over 12 million pet parents per month, making Pet360 the number one online pet publisher in the U.S. Our family of premium brands includes – the most comprehensive online resource for pet parents; – the world’s largest digital resource for pet health information; – the leading online retailer of pet food, medications and supplies; and BlogPaws – the largest professional network of pet bloggers and social media enthusiasts. The company is headquartered outside Philadelphia, PA. For more information, visit

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