Change in Pihlajalinna Plc’s Management Team

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Pihlajalinna Plc               Stock exchange release                        29 November 2018 at 12:00

Change in Pihlajalinna Plc’s Management Team 

Pihlajalinna will reorganise the responsibilities related to communications and investor relations inside the Management Team starting from the beginning of December. Pauli Waroma has been appointed as Head of Marketing and Communications. Waroma previously served as Pihlajalinna’s Head of Marketing. CFO Ville Lehtonen is responsible for investor relations.

Taina Erkkilä, Master of Arts, has been appointed as Pihlajalinna Group’s Head of Communications and IR. She will start in her new position on 14 January 2019. The Head of Communications and IR reports to the Head of Marketing and Communications and acts as the Group’s Management Team secretary.

“Closer cooperation between marketing and communications in the future ensures that our story will be heard better in different channels. Due to our capitation-based business expertise, we have a significant role in the social and healthcare reform. The focus will shift from treating sicknesses to keeping people healthy,” says Pauli Waroma, Head of Marketing and Communications.

Taina Erkkilä has worked in communications at the management level at, for example, Fortum, Huhtamäki, Nissan and most recently at the University of Jyväskylä.

“I’m really happy to welcome Taina as Head of Communications and IR at Pihlajalinna. She has a great track record and has got what it takes to be successful in her work. I’m confident she will fit in well with our team. I wish her a warm welcome,” says Joni Aaltonen, CEO of Pihlajalinna.

“I’m highly motivated to start my work at Pihlajalinna, but I’m also ready to learn new things. This is a completely new field for me, but all the more significant. Operations are led by a magnificent team,” says Taina Erkkilä.

Further information:
Joni Aaltonen, CEO, +358 40 524 7270
Pauli Waroma, Head of Marketing and Communications, +358 40 093 3935

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Pihlajalinna in brief
Pihlajalinna is one of the leading private social and healthcare services providers in Finland. The company serves private individuals, businesses, insurance companies and public sector entities, such as municipalities and joint municipal authorities. Pihlajalinna provides general practitioner services, specialised care, emergency and on-call services, a wide range of surgical services, occupational healthcare, dental care and wellbeing services. In addition, the company offers innovative social and healthcare service provision models to public sector entities.