About Us

Raven, a brand within Pierce Group, offers top-tier motorcycle and snowmobile gear that combines performance, style, and value. Designed for riders who live the ride — whether on-road, off-road, or on snow — Raven delivers cutting-edge equipment that meets the demands of passionate enthusiasts. Available across all of Pierce Group’s online stores — 24MX, XLMOTO, and Sledstore — Raven stands out for its modern design, advanced functionality, and commitment to making premium-quality gear accessible without the premium price tag. The company’s headquarters are located in Stockholm, Sweden, with a central European warehouse based in Szczecin, Poland.