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    http://www.sasgroup.net
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    Positive earnings and favorable traffic growth despite continued intense competition – however, greater challenges ahead.
    Rickard Gustafson, President and CEO
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    Anko van der Werff to leave SAS at the beginning of 2027

    The Board of Directors of SAS today announces that President & CEO Anko van der Werff has informed the Board that he will leave SAS at the beginning of 2027 to take up the position of Chief Executive Officer of Air Canada.Van der Werff will remain in his current role until departure, ensuring stability and continuity as SAS continues to execute its strategic priorities and deliver reliable operations and a high-quality experience for customers, colleagues and stakeholders. SAS will continue operating according to its established plan, with full focus on ongoing delivery and strategic

    SAS EuroBonus surpasses 9 million members worldwide

    EuroBonus is experiencing one of its strongest growth periods ever, with membership accelerating sharply in recent months as the program expands both within and beyond Scandinavia. Member number nine million was Ingrid Olsson, a 29‑year‑old teacher from Oslo, Norway.EuroBonus has evolved significantly in recent years, transforming from a traditional frequent flyer program into a broad travel and lifestyle ecosystem that resonates with a growing and increasingly diverse member base. As SAS marks its 80th anniversary this year, the continued development of EuroBonus underscores the airline’s

    SAS Announces Largest Investment in Company History

    SAS today announced the largest investment in the company's history, marking a significant step in the airline's long-term ambition to strengthen connectivity between Scandinavia and the world. Up to 40 Airbus widebody aircraft underscore SAS' long-term commitment to enhancing Scandinavia's global connectivity and competitiveness."For 80 years, SAS has connected Scandinavia with the world and the world with Scandinavia. Today, we are investing in the next chapter of our story," said Anko van der Werff, President & CEO of SAS. "This is the largest investment in our company’s history and a

    SAS EuroBonus enters partnership with the Tryg Group

    The new partnership between SAS EuroBonus and the Tryg Group expands the program’s everyday relevance by allowing members to earn points on essential insurance products across Scandinavia. The collaboration strengthens EuroBonus as a broader lifestyle program and deepens SAS’ engagement with members beyond travel.The initiative is being rolled out in Norway, Denmark and Sweden, enabling EuroBonus members to earn points when purchasing selected insurance products from Tryg or Trygg‑Hansa. The partnership reflects a shared ambition to integrate loyalty benefits into more of the decisions

    SAS renames Conscious Traveler to EuroBonus ChangeMakers

    SAS is updating the name of its customer initiative "Conscious Traveler" to "EuroBonus ChangeMakers".The new name strengthens the link to the EuroBonus program and clarifies how members can take part in SAS initiatives already underway across operations, customer experience and the company’s long‑term transformation. The updated framework also reflects a broader ESG perspective, ensuring that ChangeMakers connects to SAS’ work across environmental, social and governance priorities. “EuroBonus ChangeMakers provides a clearer and more direct way for our members to take part in the

    New SAS–Aerolíneas Argentinas codeshare expands travel options

    SAS and Aerolíneas Argentinas, both members of the SkyTeam alliance, have signed a new codeshare agreement that expands travel options between Scandinavia and Argentina through the combined networks of the two carriers.Under the agreement, Aerolíneas Argentinas will place its AR code on SAS‑operated flights between Madrid and Rome and the Scandinavian capitals of Copenhagen, Stockholm and Oslo. In turn, SAS will place its SK code on Aerolíneas Argentinas’ transatlantic services between Buenos Aires, Madrid and Rome, giving travelers in Northern Europe new one‑stop access to Argentina.

    SAS and Garuda Indonesia expand global connectivity through new codeshare partnership

    SAS and Garuda Indonesia have entered into a new codeshare partnership that strengthens connectivity between Scandinavia and Indonesia through the combined international networks of both carriers.The partnership will offer seamless travel options to and from Jakarta (CGK) and Bali (DPS), as well as Copenhagen, Stockholm and Oslo, with convenient connections via Amsterdam, Tokyo Haneda and, from Winter 2026/2027, Bangkok. The agreement was signed during the IATA Annual General Meeting in Rio de Janeiro by Garuda Indonesia Director of Transformation, Neil Raymond Mills, and SAS President

    SAS launches its own business credit card program

    SAS is introducing its own business credit card for Scandinavian small and medium-sized enterprises. The initiative is designed to combine travel benefits, payment functionality, and expense management.The new program marks a significant milestone for SAS as the company develops and operates its own business credit card under the SAS EuroBonus umbrella. It positions SAS among the first global airline loyalty programs to launch a business offering enabled by embedded finance infrastructure, with SAS taking ownership of the customer experience and value proposition, alongside trusted

    A New Viking Takes Flight: SAS Names Its Latest Airbus A350 in Honour of King Frederik X

    SAS names its latest Airbus A350-900 “Frederik Viking” in honor of His Majesty King Frederik X, the King of Denmark, during a ceremony at Copenhagen Airport, as the airline celebrates its 80th anniversary year.His Majesty King Frederik X attended the naming ceremony on 18 May. The aircraft operated flight SK987 from Copenhagen to Seoul Incheon later that evening. “It is a great honor to name this aircraft after His Majesty The King, and to celebrate Denmark in this special way,” says Anko van der Werff, President and CEO of SAS. “King Frederik X represents a modern and outward-looking

    SAS leads both global and European punctuality rankings in a demanding April

    SAS has been named both the world’s and Europe’s most punctual airline in Cirium’s April 2026 On‑Time Performance report. With an on‑time arrival rate of 89.53 percent, SAS secured the top position across both rankings — a rare double achievement during a month marked by significant operational challenges across the industry.SAS’ April performance comes as the airline marks its 80th anniversary year, and reflects a continued focus on stability, predictability and customer trust despite ongoing ripple effects from the situation in the Middle East and other operational pressures across the

    SAS: Lack of sustainable fuel could push aviation into new energy crisis

    Europe risks a fuel shock as sustainable jet fuel supply falls far behind the 2030 mandate, a new SAS Aviation Insights report shows. Without rapid build‑out, the shortfall could push up fares, force route cuts and deepen Europe’s energy vulnerability at a moment when global fuel markets are already under pressure.SAS warns that Europe is heading toward a structural shortage of e-SAF (electro-sustainable aviation fuel) just as the EU’s ReFuelEU Aviation regulation enters into force. The new report, “The Need for e-SAF in Scandinavia,” shows that demand for e-SAF will rise sharply from 2030,

    Demand for Scandinavian destinations rises as travelers add new types of trips

    Sweden, Norway and Denmark each recorded their highest number of tourist overnight stays in 2025, pointing to sustained growth in travel to the region. At the same time, SAS reports passenger volumes to Scandinavian destinations up more than 10% year-on-year.In Sweden, guest nights at commercial accommodation reached 30.8 million during the summer months of 2025, a record high according to the Swedish Agency for Economic and Regional Growth, with foreign guest nights up 8.8% year-on-year and international travel from the United States up 58% compared to 2019. Norway recorded 40.6 million

    SAS and E.ON launch EV charging partnership

    SAS and E.ON Drive Infrastructure today announce a new partnership enabling EuroBonus members in Sweden and Denmark to earn points every time they charge their electric vehicle at E.ON Drive's public charging network. This is the first EV charging partnership in the EuroBonus program.E.ON Drive Infrastructure runs one of Denmark's largest public charging networks and an expanding network in Sweden, covering ultra-fast motorway chargers and urban charging points. Together with SAS EuroBonus, a loyalty program with millions of members in Scandinavia, the partnership creates a direct link

    SAS repeats top position as the world’s most punctual airline

    SAS has been ranked the world’s most punctual airline for March 2026, achieving an on‑time arrival rate of 89.75 percent in Cirium’s monthly On‑Time Performance report. The result highlights SAS’ continued ability to deliver reliable operations during a month marked by global aviation challenges, and further reinforces the turnaround the airline has been driving over the past years.The recognition comes as SAS celebrates its 80th anniversary year, marking eight decades of connecting Scandinavia with the world through precision, dependability and a distinctly Scandinavian approach to service.

    SAS marks 80 years with anniversary aircraft

    SAS marks the start of its 80th year of operations with a specially painted Airbus A330-300, celebrating eight decades of connecting Scandinavia with the world. Throughout 2026, the airline will highlight its heritage and continued role in linking people, businesses and societies.The anniversary comes 80 years after SAS’s first intercontinental flight on September 17, 1946, when a route from Stockholm to New York brought Scandinavia closer to the world. Today, SAS links Scandinavia with destinations across Europe, North America and Asia, using Copenhagen as its primary international gateway.

    SAS extends Medevac partnership with the Norwegian Armed Forces

    SAS and the Norwegian Armed Forces have renewed their long-standing Medevac partnership through 2027, strengthening a civil–military collaboration that has become a vital part of Europe’s medical evacuation capacity. The extension approved by the Norwegian Government, ensures continued access to a highly specialized airborne medical service that has supported the transport of thousands of wounded and critically ill patients from the war in Ukraine.The renewed agreement with Norwegian Defence Materiel Agency formalizes SAS’ continued role in providing dedicated Medevac capability for

    SAS goes live with Starlink high-speed WiFi

    SAS is introducing next‑generation high‑speed onboard WiFi across its fleet, giving EuroBonus members fast, reliable, gate‑to‑gate connectivity. Powered by Starlink’s advanced low-Earth orbit satellite constellation, passengers can experience speeds of up to 500+ Mbps as a major upgrade to the digital experience onboard. As part of the rollout, SAS has partnered with mobile network operator 3 to enable free WiFi access for EuroBonus members – a first step of a long-term commercial partnership.3 makes it possible for EuroBonus members to connect onboard for free from 24 March. As Starlink

    SAS enters strategic partnership with 3

    SAS and 3 are entering into a new commercial partnership that brings together global operational connectivity and improved passenger experience. As part of the agreement, 3 will manage SAS’ worldwide operational mobile communication and will enable free access on SAS aircraft equipped with Starlink for EuroBonus members and customers of 3.The collaboration gives SAS access to strengthened mobile network capabilities that support the airline’s daily operations across its global network. At the same time, the partnership lays the foundation for new customer‑facing benefits onboard. “SAS is

    SAS ranked #1 in Sustainable Brand Index airline category in Denmark and Sweden

    SAS has once again been ranked number 1 in the airline category in Denmark and Sweden in the Sustainable Brand Index 2026, Europe’s largest independent study of consumer perceptions related to sustainability. The recognition comes at a time when the aviation industry is working to accelerate the transition toward alternatives to conventional jet fuel.The ranking reflects Danish and Swedish consumers’ perception of SAS in relation to environmental and social responsibility. Based on extensive consumer surveys, the index measures public perception rather than documented sustainability

    SAS partners with Google to improve tracking of missing bags

    Scandinavian Airlines now enables travelers to securely share live bag location data through Find Hub, thus strengthening and improving the baggage recovery experience.SAS is enhancing the customer experience with the introduction of Share Item Location in Find Hub, a new capability that allows travelers to securely share the live location of a Find Hub compatible tag or accessory directly with SAS teams. The feature gives customers greater control and peace of mind while enabling faster, more precise support when a bag is misplaced. “We know how important it is for our customers to feel

    Four years of Medevac missions: SAS and Norwegian Armed Forces transport more than 3,500 patients from Ukraine

    Since Russia launched its full-scale invasion of Ukraine in 2022, SAS and the Norwegian Armed Forces have operated near-weekly medical evacuation flights, transporting more than 3,500 wounded Ukrainian soldiers and civilians to hospitals across Europe under the EU Civil Protection Mechanism. Four years on, this partnership remains one of the most important humanitarian operations for SAS in modern history.Using a specially configured Boeing 737 converted into a flying hospital, SAS crews work side by side with medical personnel from the Norwegian Armed Forces Medical Services (NAFMS).

    SAS brings Norway’s Olympic heroes home from Milano Cortina 2026

    Scandinavian Airlines is welcoming Norwegian medalists home from the Olympic Winter Games in Milano Cortina, with athletes returning on SAS flights from Italy to Norway in close coordination with the Norwegian Olympic and Paralympic Committee and Confederation of Sports and Olympiatoppen. SAS is proud to help bring the team home and celebrate their achievements together with the Norwegian public.As a longstanding partner of the Norwegian Olympic and Paralympic Committee and Confederation of Sports, SAS supports athletes and support teams throughout the year, from international championships

    SAS and TAROM expand partnership with new codeshare agreement

    Scandinavian Airlines and TAROM are strengthening their cooperation through a new commercial codeshare agreement. The partnership expands connectivity between Scandinavia and Romania, offering seamless travel options via major European hubs.The launch coincides with the first travel date on 9 February 2026. “This new partnership with TAROM marks an important step in enhancing connectivity between Scandinavia and Romania. By combining our networks and offering smooth transfers via key European hubs, we are giving our customers more choice, flexibility, and convenience across their

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