SAS EuroBonus wins Freddie Award for fourth year running

SAS EuroBonus wins Freddie Award for fourth year running For the fourth year in a row, SAS EuroBonus has received the Freddie Award for best frequent flyer programme. The award is presented by Inside Flyer, a magazine for members of airline and hotel frequent-traveller programmes. A total of 103 000 international travellers voted in 1999. SAS Eurobonus received the most votes, scoring an average rating of 8.98 on a scale of 10. "It feels fantastic to win again this year - a pat on the back from our members around the world," says Eva-Karin Dahl, Director of SAS EuroBonus. Prizes were also awarded in six sub-categories, and SAS EuroBonus won in three: Best newsletter Best website Best airline promotion SAS EuroBonus scored second prizes in the following categories: Best Award, best elite level and best award redemption. Inside Flyer is an American magazine with a circulation of 140,000 in one American and one International edition. The Freddie Awards were established in 1988, but were initially limited to the American market. Since 1995, the awards have been international, and enjoy high status in the travel and hotel industry, since members of the bonus programmes themselves decide who wins. The prize will be awarded at a ceremony at SAS headquarters in Frösundavik, Stockholm on 14 April. SAS CORPORATE COMMUNICATIONS For more information, please contact Eva-Karin Dahl, SAS EuroBonus, tel. +46 8 797 28 17. ------------------------------------------------------------ Please visit http://www.bit.se for further information The following files are available for download: http://www.bit.se/bitonline/2000/03/16/20000316BIT00410/bit0001.doc http://www.bit.se/bitonline/2000/03/16/20000316BIT00410/bit0002.pdf