RICOH launches the THETA SC 360-degree camera

New standard-class model capable of capturing fully spherical images available in four body colours

TOKYO, October 13, 2016 － Ricoh today announced the launch of the new RICOH THETA SC. Developed as the standard-class model of the popular RICOH THETA series, this 360-degree camera provides outstanding usability even for first-time 360-degree camera users and a full range of basic features and solid specifications.

Since the RICOH THETA was first launched on the market in 2013 as the world’s first 360-degree camera*1, it has been used in a variety of visual fields. It is an exceptional imaging tool, with fully spherical images creating unique, completely unexpected visual expression. Launched in 2015 as a high-end model, the RICOH THETA S has satisfied user demands for higher image quality and more specialized business applications. Because of this, it has been received exceptionally well by both photographers and business users—people with a keen interest in 360-degree imaging.

Developed as a standard-class model of the series, the new RICOH THETA SC provides casual, effortless enjoyment of 360-degree imaging, and also signifies the arrival of a new era of virtual reality. While retaining the high level of image quality provided by the RICOH THETA S using a high-performance CMOS image sensor and large-aperture lens, this mid-class model is designed to be lighter in weight than previous models.

The RICOH THETA SC allows users to easily transfer captured 360-degree images to smartphones and tablet computers. It also lets them upload their images to the theta360.com and share on social networks, or upload 360-degree videos directly to Facebook and YouTube.

The RICOH THETA SC also offers a choice of four body colors (blue, beige, pink and white), making it your personalized imaging tool, one to enjoy every day, everywhere.

*1. As a mass-produced consumer product capable of capturing the scene around, above and below the device in a fully spherical image (as of October, 2013, based on Ricoh research).

Main Features

1．High-resolution, fully spherical images

　・The RICOH THETA SC delivers high-resolution, fully spherical images with an approximately 14.0 effective megapixel output, thanks to the combination of two outstanding components: bright, large-aperture twin-lens folded optics (with the same F2.0 maximum aperture as that of a high-end model), and a large image sensor. Together they capture beautiful 360-degree images with minimal noise, even when shooting night scenes. The photographer can also make a range of settings via a WiFi-synchronized smartphone or tablet computer, thanks to a completely redesigned user interface that provides intuitive operation through a dedicated application.

・The RICOH THETA SC allows the user to upload the spherical images they have captured to the theta360.com dedicated website, then share them on social networks such as Facebook, Twitter, Instagram and Tumblr. It is also possible to submit captured videos to 360-degree channels such as Google MapsTM, Google+TM and YouTubeTM.

2. High-resolution, fully spherical videos

・The RICOH THETA SC captures high-resolution, fully spherical videos at Full HD quality (1920 x 1080 recorded pixels, 30 frames per second) for a maximum duration of five minutes (after a synthesizing process). Its user can effortlessly create flawless videos on a smartphone or tablet computer, without the need of a personal computer. The user can easily change the image size, shape and composition of videos with simple fingertip operation. And, by employing the dedicated THETA+Video image-editing applications,*2 the user can very easily edit captured videos.

・Just like fully spherical still images, the RICOH THETA SC users can upload their edited videos (a maximum data capacity of 5MB) to the theta360.com dedicated website, and share them on social networks.

*2. THETA+ Video applications operate on iOS8.0. or later, or Android 4.4 or later. Proper operation is not guaranteed with all mobile devices.

3. 360-degree Live-view display 

　・When synchronized with a smartphone or tablet computer, the RICOH THETA SC provides Live-view display (still images only) on the device’s monitor. This allows the user to check the outcome of various setting changes on the Live-view screen during shooting. The camera provides a choice of two display modes: Full Screen and Panorama.

4. Stylish, easy-to-operate body design

　・The RICOH THETA SC is equipped with an LED indicator on its front panel for at-a-glance confirmation of the current mode, and a still-image/video switching button on the side panel. They let users operate the camera smoothly and unerringly even when it is disconnected from a smartphone or tablet computer.　 

5. Other features

　・A large internal memory (approx. 8GB) for storage of approximately 1,600 still images (at L image size)

　・Minimum start-up time lag of 1.5 seconds

　・Self-timer function, with a delay time selectable from a smartphone or tablet computer

　・Interval shooting function, convenient for creating time-lapse videos

　・THETA+ applications usable to edit still images and export image data files for printing

Optional Accessories

TH-2 Hard Case

・A waterproof (IPX7), solid case designed to house the RICOH THETA SC.

・This case provides a tripod socket for attachment of various camera accessories.

Note: This case is not designed for underwater shooting. When the camera is housed in the case, shooting can be performed only through remote operation via a smartphone or tablet computer.

Body color (base section): black

Compatible models: RICOH THETA SC, THETA S, THETA m15, THETA

Wi-Fi is a registered trademark of the Wi-Fi Alliance.
Facebook is a registered trademark of Facebook, Inc.
Twitter is a registered trademark of Twitter, Inc. 
Tumblr is a registered trademark of Tumblr, Inc. 
Instagram is a trademark of Instagram LLC. 
Android, Google maps, Google+ and YouTube are registered trademark of Google Inc. 
iOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license. 
All other trademarks are the property of their respective owners. 
Designs and specifications are subjects to change without notice.

Specifications

*1.  A smartphone is required to change modes or configure manual settings. 
*2. The number of photos and time are guides only. The actual number differs according to the photography conditions. 
*3. Automatic shut down if the internal temperature increases. 
*4. Charge the battery by connecting it to a PC using the supplied USB cable. 
*5. The number of photos that can be taken is a guide based on Ricoh's measurement method (wireless on, one photo taken every 30 seconds and transferred to smartphone). The actual number differs according to usage conditions. 
*6. Excluding  lens section.

För ytterligare information, kontakta: 
Peter Carlsson, Product Manager, Ricoh Sverige AB
Tel: 08-734 19 15, E-post: peter.carlsson@ricoh.se 

Magnus Christerson, Marketing Director, Ricoh Sverige AB
Tel: 08-734 18 68, E-post: magnus.christerson@ricoh.se

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| About Ricoh | 
Ricoh is a global technology company that has been transforming the way people work for more than 80 years. Under its corporate tagline – imagine. change. – Ricoh continues to empower companies and individuals with services and technologies that inspire innovation, enhance sustainability and boost business growth. These include document management systems, IT services, production print solutions, visual communications systems, digital cameras, and industrial systems. 

Headquartered in Tokyo, Ricoh Group operates in approximately 200 countries and regions. In the financial year ending March 2016, Ricoh Group had worldwide sales of 2,209 billion yen (approx. 19.6 billion USD). For further information, please visit www.ricoh.se.

© 2016 RICOH COMPANY, LTD. All rights reserved. All referenced product names are the trademarks of their respective companies.

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