SP_CE close extended seed round of 3 MUSD and elects new board members
Stockholm, Sweden – SP_CE, a provider of the next generation Go-to-market platform, today announced an extended seed round of 3 MUSD for its launch in the US and further expansion in the Nordics. In this round several new renowned, experienced and highly connected investors, invests together with existing shareholders.
SP_CE launched its SaaS platform last year that helps companies like Mölnlycke Healthcare, Atlas Copco, Dynapac, Delaval, Hitachi Energy and Nitator, when they launch new products. The Go-to-market tool helps product companies shorten their time to market and revenue, by enabling a more efficient marketing and sales process. Integrated with backend CRM Systems SP_CE acts like a customer-facing frontend and a single-point entry to all relevant information along the buyer’s journey.
SP_CE helps orchestrate the interaction between product owners, product marketing, sales and the customer in a brand-new way, which gives senior management access to datapoints that earlier were consider a black box.
"I am inspired by the feedback from the market and very excited for the next step. We have a strong team and a clear offering that we know help solving our customers challenges and later this year we take the step into the US market", says founder and CEO Jonas Hammarberg.
At the same time Robert Ekström was elected as Chairman of the board. He has held leading roles in growth-oriented, product-driven corporations, amongst them Private Equity held Qmatic and Sivers Semiconductors, a listed Swedish technology company. Prior to that, Ekström served as CEO of several software and hardware growth companies and has held executive leadership roles at large international firms like NCR, Microsoft and Digital Equipment. He will be joined by Thomas Röckert, formerly an Industrial advisor at Nordic Capital, with focus on sales excellence.
For more information please contact:
Jonas Hammarberg
CEO jonas.hammarberg@spce.com +46 760013000
Robert Ekström
Chairman of the board robert.ekstrom@spce.com +46 73355260
About SP_CE
SP CE Technologies AB is a Swedish SaaS company, founded in 2020. Today the company has 60 customers with users in 18 countries.
SP_CE is the next generation Go-to-market tool for B2B companies who want to launch products more efficient. The platform helps orchestrating the product-, marketing- and sales organization, and provide a single-point entry for customers to all relevant information along the buyer’ journey.
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