Podcast episode devoted to Swedish Wood´s Karlstad Market Conference
On 19 November, you can listen to industry organisation Swedish Wood’s episode on the Karlstad Market Conference. The episode will cover the current status of the wood market, how coronavirus has affected the wood industry and whether any changes can be seen in global trading patterns for wood.
“Like so much else this year, it all began with the pandemic, which put an end to plans for the Karlstad Market Conference in Sweden. We had to come up with a new approach that would satisfy the need to discuss where our industry is going from a market perspective. We are therefore dedicating a whole episode to the wood market in our newly launched podcast,” explains Mathias Fridholm, Director of Swedish Wood.
Usually, the Elite Stadshotell in Karlstad is busy with delegates every year on the 19 November - the Conference has long provided a natural meeting place for industry colleagues from Sweden and further afield. In its place this year, Swedish Wood is setting aside a whole segment of its podcast to explore the issues that would otherwise have been discussed face-to-face in Karlstad.
“I’m sure there are plenty of people out there with a keen interest in following wood trends, and podcasts are an increasingly popular and engaging format for sharing information. Our target audiences are both the wood industry and those who operate around its fringes, but I also believe that anybody concerned with wood will find our topics interesting,” says Mathias Fridholm.
About Swedish Wood’s podcast
Swedish Wood’s podcast will be led by Mathias Fridholm, who is Director of Swedish Wood. He will be talking to influential figures about why we should design and build in wood, and how wood can contribute to an ecologically, economically and socially sustainable future. The wood market episode will be in English, while the other episodes will be in Swedish. Swedish Wood’s podcast is available from wherever you get your podcasts. Simply search for Swedish Wood in Swedish - Svenskt Trä.
Read the press release here.
For more information:
Mathias Fridholm, Director, Swedish Wood
+46 8 762 79 82, mathias.fridholm@swedishwood.com
Press contact:
Camilla Carlsson, Head of Communications, Swedish Wood
+46 8 762 79 65, camilla.carlsson@swedishwood.com
Maria Wistedt, Communications and Content Manager, Swedish Wood
+46 8 762 79 66, maria.wistedt@swedishwood.com
Swedish Wood
+46 8-762 72 60
info@swedishwood.com
Swedish Wood’s aim is to increase the size and value of the market for Swedish wood and wood products in construction, interior design and packaging. Through inspiration, information and education, we promote wood as a competitive, renewable, versatile and natural material. Swedish Wood also lobbies on behalf of its members on key industry and trade issues.
Swedish Wood represents the Swedish sawmill industry and is part of the Swedish Forest Industries Federation. In addition, Swedish Wood represents the Swedish glulam and packaging industries, and collaborates closely with Swedish builders’ merchants and wholesalers of wood products.
Swedish Wood cares about your personal privacy and always handles your personal data responsibly. Read our privacy policy here.
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