Webrock is an investment company that generates shareholder value by creating joint ventures (JV’s) with Swedish-based technology companies to build and develop new, successful companies in Brazil. Using its understanding and experience of doing business in the country, Webrock provides a unique operational expertise that ensures its companies grow and prosper. Aware that Swedish companies have to think globally from the outset to be successful, Webrock believes that the Brazilian market provides a tremendous opportunity for Swedish companies looking to scale their businesses. As online business segments in Brazil often lag behind Sweden in development, companies with the right technology and experience will establish a critical head-start in the country’s rapidly growing digital industry. With proven business models serving as blueprints, the joint ventures benefit immediately from the Swedish JV-partner’s technology, know-how and experience, allowing Webrock to build companies at an accelerated pace and with less risk. For investors, this means investing in early-stage opportunity with late-stage risk.