Sierra Trading Post Unveils New Catalog Look

Larger Photos, Shorter Descriptions and Web-Inspired LayoutsCheyenne, WY, Feb. 15, 2012 – Multichannel retailer Sierra Trading Post announces a streamlined, web-inspired redesign of its six catalog titles, with the first edition hitting mailboxes in March. The redesign comes on the heels of an initiative to improve the look and feel of SierraTradingPost.com . “We know online shopping is experiencing tremendous growth, and we recognized a need to make our catalogs an extension of the new