Changes to Södra’s Group Senior Management

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Södra’s current CFO, Anna Belfrage, has made a decision to resign on 31 May 2019.

“Anna Belfrage has been a competent and ambitious person and during her tenure as CFO, she has developed and improved Södra’s accounting, IT and purchasing activities in a professional manner,” said President and CEO Lars Idermark.

Peter Karlsson has been appointed new CFO as of 1 March 2019. His previous positions have included Business Controller for the Södra Group and Interim CFO, and he led Södra Wood through the changes to Södra’s involvement in the Interiör segment. Before joining Södra, Peter Karlsson built up many years of professional experience in companies such as IKEA.

“I am delighted that Peter Karlsson has accepted the position as CFO of Södra. Under his leadership, efforts to maintain a high level of quality will continue and be further developed,” said Lars Idermark.

Peter Karlsson will become a member of Group Senior Management.

A high-quality IT operation and the ambition to be a leading forest company in the field of digitisation will be crucial to the development of Södra’s business model. Therefore, it is only natural that this area becomes an independent and Group-wide service function and that its current manager Cristian Brolin becomes the CDO, and a member of Group Senior Management. He will assume his new role at the end of the year.

“Cristian Brolin has in-depth experience and knowledge of IT and digitisation in Sweden as well as internationally. This change will increase both the speed and focus of Södra’s development moving forward,” said President and CEO Lars Idermark.

For more information, please contact:
Södra’s Pressroom
Phone: +46 (0)470 890 90
E-mail: press@sodra.com

Södra was founded in 1938 and is the largest forest-owner association in Sweden, with a membership of more than 51,000 forest owners. We engage in modern and responsible forestry, and operate state-of-the-art mills in which we process our raw material. Net sales in 2017 were 20.5 SEK billion and there were 3,400 employees. Through value-generating relationships and a long-term approach, Södra is leading the way for the future of sustainable forestry.

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