Forestry is becoming increasingly digitised

Digitisation of the forest industry is on the rise. Usage of Södra’s digital forestry application, the forest owner’s app, has risen 30 percent in 2016. This is a marked increase compared with the preceding year and provides opportunities for increased nature conservation and improved profitability.    

In 2012, Södra launched the forest owner’s app. Four years after the launch, there has been a drastic increase in number of users, services and volume of forest data in the app. While initially only property borders could be viewed, forest owners can now track ongoing forestry assignments in real time, and, in principle, manage their own forests through a green forestry plan directly in the app.

“The digital technology represents an enormous development, both for forest owners and for us,” says Håkan Larsson, President of the Södra Skog business area. “We have improved overview and the ability to make better decisions while contributing to both increased production and improved nature conservation.”

Laser scanning reveals watercourses
The most recent step in Södra’s development of digital forestry was taken last summer, when the “water map” was launched as a feature of the forest owner’s app. The service enables both forest owners and contractors to make calculations from laser scans to obtain a map sheet that indicates where the ground is wet or humid. This provides increased protection from driving injuries while undertaking forestry assignments that require heavy machinery.

In June, Södra launched its most recent app, the contractor’s app. Continuous access to up-to-date information provides Södra’s contractors with more opportunities to improve the efficiency and precision of the assignments they carry out daily. As with the forest owner’s app, the number of users has been increasing steadily since its launch.

For comments:

Håkan Larsson, President of the Södra Skog business area
Tel: +46 (0)470-159 81

Södra’s Pressroom
Tel: +46 (0)470-890 90

Södra was founded in 1938 and is the largest forest-owner association in Sweden, with a membership of more than 50,000 forest owners. We engage in modern and responsible forestry, and operate state-of-the-art mills in which we process our raw material. Through value-generating relationships and a long-term approach, Södra is leading the way for the next generation of forestry. 

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Södra was founded in 1938 and is the largest forest-owner association in Sweden, with a membership of close to 52,000 forest owners. Södra is also an international forest industry Group, with 3,400 employees around the world. Net sales in 2017 were 20.5 SEK billion. Balancing production efficiency with nature conservation guides everything that we do. We produce timber, interior wood products, pulp for paper and textiles, and green energy. We use every part of the tree, and are always looking to develop new products from this fantastic, renewable raw material. Södra is a world-leading producer of market pulp and also owns one of the largest sawmill operations in Europe. Through value-generating relationships and a long-term approach, Södra is leading the way for the future of sustainable forestry.

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The digital technology represents an enormous development, both for forest owners and for us. We have improved overview and the ability to make better decisions while contributing to both increased production and improved nature conservation.
Håkan Larsson, President of the Södra Skog business area