Tablet Brochure release first public mobile brochure app to the App Store.
Tablet Brochure has released their first mobile brochure app for Merlin Glass, a glassmaker based in Cornwall. The interactive mobile brochure will add a new marketing channel for Merlin Glass, taking a very visual product range and presenting it in stunning definition on iPad devices.
With a full product catalogue and sections to learn more about the company, the interactive brochure allows customers to immerse themselves deeper in the brand. As a bespoke glassmaker who specialise in glass door and cupboard knobs, Merlin Glass have a very visual product, with clients relying on being able to explore colours and design to make difficult choices from their stunning product range. The iPad based app has been designed to make the most of their unique interiors product and allows a customer to view a particular style and drill deeper to look at colours, styles, fittings and then when they have made their choice, link to the ecommerce site to purchase without leaving the app, or contact Merlin Glass who offer bespoke design services.
The app also features embedded video, intuitive menus to navigate around the interactive brochure and linking to external sources, such as social network sites, to deliver all round engagement for the customer and the brand. Working to a tight deadline, Merlin Glass had only a few weeks until a series of Trade shows in France and Germany and wanted their interactive brochure ready to showcase at the events. Paul Tudor, founder of Tablet Brochure comments;
“We have delivered a full featured interactive brochure, using a lot of the unique features you will only find in a Tablet Brochure and did it to a very tight deadline. Merlin Glass have been the perfect first client to produce a brochure for, as the product really lives the ethos of taking the technology away and focusing on the creative element and design once again. The result is a fantastic display of a stunning product range, delivered by a new marketing channel that a mobile website would just not be able to reproduce.”
Merlin Glass has been impressed with the versatility and depth the interactive brochure goes to, Carol Moxham from Merlin Glass concludes;
“Firstly Liam and I would like to thank Tablet Brochure so much for all the hard work in creating such a wonderful, user friendly interactive brochure for us, we love it! One major thing I noticed as I was reading through it is the sheer beauty of this as an app designed and intended for its purpose only. We love how each image comes alive, the brochure really does talk to you and for Liam he said it makes him feel quite emotional looking at it, so huge thumbs up. We couldn’t have asked for a better Christmas present, thank you.”
The interactive brochure is available for free download on the App Store.
ENDS.
Nick Watts
PR Consultant
01865 920 501
press@nickjwatts.com
Tablet Brochure is a new brand creating bespoke, interactive brochures on iPad and Android devices. Founded by Paul Tudor, who has over 20 years of experience in design and branding, Tablet Brochure is changing the way people see mobile marketing, bringing an unseen level of creativity and brand presence to the tablet device.
Product website – www.tabletbrochure.co.uk & Twitter @tabletbrochure (Tablet Brochure is part of Tudor Creative www.tudorcreative.com).
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