New Vitality, a NAC Marketing Company Completes Shoot, Sponsors Segment on The Balancing Act® airing on Lifetime TV
Celebrity Hair Stylist/Colorist Rick Wellman joins show to educate viewers on the different types of keratin treatments and how to achieve frizz-free hair at home
(Pompano Beach, FL – CISION – October 15, 2013) – New Vitality LLC, a NAC Marketing Company LLC recently completed filming for the popular morning show The Balancing Act® airing on Lifetime TV. The company sponsored the segment featuring BioLustre® hair treatment slated to air in November.
During the episode, Rick Wellman, a professional Celebrity Hair Stylist/Colorist will educate viewers about using keratin. Many keratin treatments are dangerous and even illegal in some cities due to the use of formaldehyde. Wellman will use New Vitality’s product BioLustre® Keratin Smoothing System, which is formaldehyde-free and made with a unique polymer formula, and show hair before and after the treatment.
“For over 20 years, New Vitality has been a proud source of innovative products for health and beauty. New Vitality, in participation with the product BioLustre and spokesperson Rick Wellman, is pleased to partner with The Balancing Act for the purpose of showcasing this breakthrough hair care system,” said a rep for the company.
“We’re so excited to have New Vitality on the show to introduce our Balancing Act viewers to a healthier alternative to frizz-free hair”, says Doug Campbell, Executive VP of Programming for The Balancing Act® on Lifetime TV.
To learn more about BioLustre products please visit: http://www.lessfrizz.com.
For information about The Balancing Act and to view current and past shows, please visit: www.thebalancingact.com
About The Balancing Act® on Lifetime Television
Now in its 6th year, The Balancing Act® continues to empower women in all aspects of their lives. The mission at The Balancing Act® is simple -- the show strives to help today’s modern woman balance it all by bringing them exceptional solutions to everyday problems. Entertaining, educational and trusted by women, viewers can watch America’s premier morning show The Balancing Act® weekday mornings on Lifetime television at 7 am (ET/PT).
For additional information or to view a segment visit: www.thebalancingact.com
Join the Conversation!
Like us on Facebook
Follow us on Twitter
Watch us on YouTube
Media Contact:
O2 Media, Inc.
pamela@o2mediainc.com
(954) 691-1102
Tags:
