The Balancing Act® airing on Lifetime TV Talks Warm Up Food, Behind the Wheel Peace of Mind, Growing Small Businesses

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Maruchan, Zoho, splitsecnd from Cyber Physical Systems Takes Center Stage on January 16th Show

(Pompano Beach, FL – CISION – January 14, 2013) Popular morning show The Balancing Act® airing on Lifetime® TV welcomes some of the hottest names in quick and easy hot meals, providing peace of mind on the road, and how small to medium-size businesses can level the playing field against big competitors. Make sure to tune in on Thursday, January 16th at 7:00 a.m. (ET/PT) as The Balancing Act hosts help jump start the day with animated conversation and trusted information to empower a woman’s life.

Don’t miss these featured segments taking center stage on The Balancing Act:

-          Warm Up Food with Maruchan

What could be better for dinner this winter than a big bowl of steaming hot ramen noodles? Sometimes we just want something easy to make and HOT. Chef Paul is back with us in The Balancing Act kitchen to share some ways we can make easy to prepare hot and tasty dishes using Maruchan Ramen noodles in a bowl. We also review some recipes in which you can add some of your favorites to your noodles...like cooked tiny shrimp, chopped bok choy, baby corn, slices of jalepeno and watercress. http://www.maruchan.com

-          Peace of Mind on the Road with splitsecnd

As a parent, you worry about your child behind the wheel and on the road. Innovative Inventor Will Green with splitsecnd is coming to The Balancing Act to educate viewers on how to keep the drivers in their families safer. Simply by installing a splitsecnd device in your car, which automatically detects the car accident and reaches out to splitsecnd emergency responders with the location, you can have peace of mind when it comes to you and your loved ones. http://www.splitsecnd.com

“The Balancing Act was the ideal program to educate caring and responsible mothers about how splitsecnd can mitigate the risks of driving for their families. Viewers of the Balancing Act have a great number of responsibilities and splitsecnd can provide them peace of mind for their families on the road,” said Green.

-          Growing Small and Medium-Sized Businesses with Zoho Corp.

Small and medium sized businesses can level the playing field against bigger and better funded large company competitors. Using the best-of-breed business tools, especially computer based applications, gives smaller companies an advantage they might not have without the proper applications. Zoho Corporation provides business, collaboration and productivity apps. Join Zoho V.P. of Marketing Rodridgo Vaca as he demonstrates apps to help small and medium-sized companies succeed – greater sales, faster receivables, happier customers and repeat business. http://www.zoho.com

“The Balancing Act is a great platform for Zoho to present our belief that with the right tools, any small or medium-sized business can compete with large businesses. Zoho applications let you work anywhere at any time so you can connect with customers and grow to reach your goals,” said Vaca.

About The Balancing Act® airing on Lifetime Television

Now in its 6th year, The Balancing Act® continues to empower women in all aspects of their lives. The mission at The Balancing Act is simple - the show strives to help today’s modern woman balance it all by bringing them exceptional solutions to everyday problems. Entertaining, educational and trusted by women, viewers can tune in to America’s premier morning show The Balancing Act on weekday mornings at 7:00 am (ET/PT) airing on Lifetime television. For additional information or to view a segment visit: www.thebalancingact.com

For more information regarding O2 Media Inc. Branded Entertainment, Product Placement and TV Brand Integration go to: http://o2mediainc.com/Pages/187/Branded-Entertainment

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O2 Media, Inc.

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