SOUTHERN TIDE LAUNCHES NEW VINTAGE COLLECTION
Company Introduces Denim and Other New Items in Stores and Online at SouthernTide.com
September 14, 2011, Greenville, S.C. – Officials with Southern Tide, a rapidly growing lifestyle brand of apparel that boasts exceptional craftsmanship, clean lines, fine quality and classic design, today announced the company has released several new items, including the Southern Tide Vintage Collection. Items include men’s jeans, chinos, and a variety of shirt styles. In addition, Nautical polo shirts and canvas belts have been added to company’s apparel line, as well as new designs and colors to existing items including the quarter zip pullover sweater, RT-7 Pants, boxers and lounge pants.
Southern Tide’s Vintage Collection items, which include denim; chino pants; long and short sleeve T-shirts; and long sleeve Nautical and Oxford shirts, are made specifically for a comfortable, worn-in, but durable look and feel. Vintage Collection jeans are hand-crafted to give customers a true vintage denim look and feel, as no two pair are alike. These vintage-washed jeans are constructed of 100 percent cotton, or 99 percent cotton with one percent stretch, and feature five-pockets, riveted with antique silver hardware; an embossed leather back patch; and signature Skipjack fin stitch back pockets, and are available in either The Erik Fit in River, Rip Tide, Storm, and Undertow washes or The Nick Fit in Rip Tide, Storm, or Undertow washes.
Southern Tide’s Vintage Chinos are vintage-washed, 100 percent cotton, have a classic and rugged look, and are available in colors sand and khaki. The Nautical and Oxford Vintage shirts are vintage-washed 100 percent cotton, and feature a single chest pocket, engraved buttons, side-seam reinforcement panels with the signature Skipjack emblem, and can be worn tucked or untucked. The vintage nautical shirt is available in colors: khaki and navy. The vintage oxford shirt is available in colors: blue and white stripe; blue; ivory; khaki and white stripe.
Southern Tide Nautical long sleeve polo shirts are made with 100 percent cotton jersey fabric and garment-washed for added softness and minimized shrinkage. The polo features nautical-style horizontal stripes, yachting-inspired details, and a three-button covered placket, with the signature Skipjack emblem over the left chest. The Nautical polo shirts are available 14 color variations with white stripe or two-color stripe.
The Southern Tide classic canvas belt is a 1 3/8 inches wide cotton canvas webbing belt with woven damask ribbon featuring the Skipjack, a stitched bridle leather trim, brushed silver authentic nautical shackle buckle, and a signature Southern Tide riveted keeper. The canvas belt is available in white, navy, yellow, Bermuda blue, khaki, true blue and red.
Customers can purchase Southern Tide products in more than 500 fine retailers in more than 42 states across the country, Puerto Rico, and the Virgin Islands, as well as on Southern Tide’s online store at southerntide.com.
“We are especially excited to introduce denim and the Southern Tide Vintage Chinos to our customers and retail partners,” said Jim Twining, CEO of Southern Tide. ”We dedicated a lot of time to ensure our new items were developed with the superior quality and attention to detail Southern Tide is known for. Expanding our apparel line is a natural step for us, and we look forward to releasing additional items soon.”
For more information about Southern Tide, visit southerntide.com, Facebook.com/SouthernTide, or call (864) 236-8015.
About Southern Tide
Southern Tide, LLC, founded in 2006 by Allen Stephenson, is the Greenville, S.C.-based manufacturer of a rapidly growing lifestyle brand of apparel that boasts exceptional craftsmanship, clean lines, fine quality and classic design. The collection's original product, the Skipjack Polo, is deemed by customers to be the finest, most comfortable polo shirt in the world. Constructed of Southern Tide's exclusive fabric, True-Vent Micro PiqueTM, the Skipjack Polo provides for breathability and a slight stretch that allows for ease of motion while still maintaining its shape. Southern Tide's design of extraordinarily authentic and classic clothing that is intelligently constructed with the best available materials is featured in the collection's vast array of items including the Men's and Women's Skipjack Polo, Channel Marker Khaki Pants and Shorts; RT-7 Pants, Jeans; Men's Sport Shirts, Sweaters; Skipjack Boxers, Hats and Neck Ties; as well as Short and Long-sleeve T-shirts and various accessories. Currently, the Southern Tide brand can be found exclusively at more than 500 fine retailers in more than 42 states across the United States, Puerto Rico, Bahamas and the Virgin Islands and online at SouthernTide.com.
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