VERTICAL FITNESS GROUP ANNOUNCES SEVERAL PROMOTIONS WITH NEW “XPERIENCE FITNESS” HEALTH CLUBS
Beefed up executive team positions new brand for growthAPPLETON, WI (June 28, 2012) – Vertical Fitness Group (VFG) has announced several promotions as part of the recent conversion of Gold’s Gyms to their new Xperience Fitness (www.myxperiencefitness.com) brand. The appointments are being made to coincide with the company’s planned expansion. VFG presently operates 15 Xperience Fitness health clubs throughout Minnesota and Wisconsin. Jon Barton, a partner with VFG, announced the following promotions: • Jake Malzahn – VP of Sales and Production. Malzahn will oversee all aspects