Come to Sweden and Bara Bada Bastu – One in Three British Travellers Want Just That

This year’s Eurovision Song Contest puts Sweden’s vibrant sauna culture in the spotlight with the song Bara Bada Bastu ("Just Take a Sauna") – a rousing declaration of love from Swedish-Finnish comedy group KAJ for one of the most cherished rituals in Swedish life: the sauna. The soothing heat of the sauna combines wellbeing, centuries-old tradition and a love of nature that is as essential to Swedes as fika – the iconic Swedish coffee break. Interest in saunas and cold bathing is also on the rise. Below are some of Sweden’s most spectacular sauna experiences – perfect for those who want to