Sweden’s end-of-year offer: Come and get bored!
Gazing at an open fire deep in the forest, watching the stars light up the sky, waiting for the Aurora, hoping for fish to bite while sitting on a frozen lake… for hours on end… In Sweden, boredom isn’t a problem – it’s the point. Introducing a travel concept that embraces an idea increasingly gaining ground: that boredom is good for you[Screenshot 2025-11-14 151842.jpg] Forest bathing emerged in Japan in the 1980s but has since become a global wellness trend. Photo: Henrik Trygg / Visit Sweden
