Hotelympia: Williams and Falcon Sponsor Salon Culinaire

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Reliable equipment will help chefs keep their cool when competition gets hot

Williams and sister company Falcon are supporting chefs at Hotelympia by sponsoring the Salon Culinaire. The event features stunning live food demonstrations – and chefs will rely on quality equipment to put on the best show.

“We’re very pleased to have been asked once again to participate in this dynamic event,” says Malcolm Harling, sales and marketing director at Williams. “The Salon Culinaire is obviously one of the key visitor attractions at Hotelympia and is always an exciting showcase, even more so this year with the improvements to the programme.”

Williams and Falcon have been supplying equipment for the Salon Culinaire for over ten years. “Whilst being asked to provide the equipment for such a high profile, high-pressure event is obviously a great compliment, our sponsorship is also an excellent way for us to give something back to the industry,” says Malcolm.

Williams is providing the main refrigerated and freezer storage for the event, in the shape of its popular Jade cabinets. “Most of the chefs will be familiar with the Jade as it’s our best selling range,” says Malcolm. “It combines robust, stainless steel construction and energy-saving features – though no doubt the chefs will mainly be keen on its ability to maintain temperature, even in high ambients.

“When the competition gets hot, it’ll help them keep their cool.”

On the prime cooking side of things, Falcon is supplying its multi-award winning Dominator Plus G3101 six burner ranges with drop down oven door, as well as Pro-Lite electric grills. The G3101 is a great favourite with chefs up and down the country, as evidenced by it being voted best oven range in the Chef’s Choice for the last two years. The Pro-Lite grills offer simple and versatile grilling performance and are an ideal choice for the live theatre setting.

Williams Refrigeration offers a comprehensive range of commercial refrigeration including gastronorm cabinets and counters, specialist bakery equipment, coldrooms, merchandisers and blast chillers.

To learn more about Williams extensive product range visit www.williams-refrigeration.co.uk.

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Hotelympia Salon Culinaire.docx – Mar-14

Press Enquiries:

Alison Haynes at The Publicity Works: 01263 761000 williams@publicityworks.biz

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For more news about Williams visit the press office at www.publicityworks.biz

Martin Laws at Williams Refrigeration 01553 817002

Williams Refrigeration is an ISO9001-2008 Quality Management accredited company and has been awarded ISO14001, the internationally recognised industry standard for Environmental Management Systems. Most recently Williams has demonstrated its commitment to staff welfare by achieving Occupational Health and Safety Standard (OHSAS) certification 18001:2007.

Williams designs, manufactures and installs a highly diverse product range, supplying hotels, hospitals, schools, restaurants, bars and kitchens around the world. With a wide selection of gastronorm cabinets and counters, prep stations, blast chillers/freezers, bottle coolers, bakery and modular coldrooms the company provides products that suit almost any application a “one-stop” refrigeration purchasing solution.

Williams’ commitment to customers is absolute, offering extensive specialist advice and support from installation through to after-sales, service and maintenance.

To learn more about Williams’ extensive product range visit www.williams-refrigeration.co.uk. To find out how Williams greenlogic initiative can help caterers select energy efficient equipment visit www.greenlogic.info

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