Pamper your fridge with Williams

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As part of their ongoing #loveyourfridge campaign, Williams Refrigeration is offering users a care pack with useful items to help keep fridges looking and performing as good as new.

Included in the pack is a polishing cloth, a bottle of stainless steel cleaner and a condenser cleaning brush, as well as a guide full of tips for looking after your fridge, and some stickers and sweets – so users can give themselves a treat after they’ve shown their fridge some love.

Williams Refrigeration launched their #loveyourfridge campaign and the loveyourfridge.co.uk website in order to raise awareness of the vital role played by fridges in commercial kitchens. Despite being one of the most important pieces of equipment, they are often taken for granted.

The #loveyourfridge campaign is aimed at raising awareness of the simple maintenance tasks that help keep your fridge in optimum condition and how to ensure it has the longest possible working life.

“While the best quality fridges will last the longest, they still need to be looked after properly too,” says Malcolm Harling, Sales and Marketing Director at Williams. “Even the most robust fridges, like a Williams, can benefit from some TLC. After years of unassuming service, it’s time for fridges to have their moment in the spotlight!”

For a chance to bag a care pack, simply share a picture of your fridge, or your own special tips for maintenance or cleaning, on Twitter using the hashtag #loveyourfridge.

“Whether you’re showing off a new purchase, celebrating years of hard work, or you just want to let others know your top tips for a happy fridge, join in the fun on #loveyourfridge and celebrate all things refrigeration,” says Malcolm.

Williams Refrigeration offers a comprehensive range of commercial refrigeration including gastronorm cabinets and counters, specialist bakery equipment, coldrooms, merchandisers and blast chillers.

To learn more about Williams extensive product range visit www.williams-refrigeration.co.uk.

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#loveyourfridge care packDec-15

Press Enquiries:

Alison Haynes at The Publicity Works: 01263 761000 williams@publicityworks.biz 

Separation/Inclusion charges: By email only to toni@publicityworks.biz

For more news about Williams visit the press office at www.publicityworks.biz

Martin Laws at Williams Refrigeration 01553 817002

Williams Refrigeration is an ISO9001-2008 Quality Management accredited company and has been awarded ISO14001, the internationally recognised industry standard for Environmental Management Systems.  Most recently Williams has demonstrated its commitment to staff welfare by achieving Occupational Health and Safety Standard (OHSAS) certification 18001:2007.

Williams designs, manufactures and installs a highly diverse product range, supplying hotels, hospitals, schools, restaurants, bars and kitchens around the world. With a wide selection of gastronorm cabinets and counters, prep stations, blast chillers/freezers, bottle coolers, bakery and modular coldrooms the company provides products that suit almost any application a “one-stop” refrigeration purchasing solution.

Williams’ commitment to customers is absolute, offering extensive specialist advice and support from installation through to after-sales, service and maintenance.

To learn more about Williams’ extensive product range visit www.williams-refrigeration.co.uk. To find out how Williams greenlogic initiative can help caterers select energy efficient equipment visit www.greenlogic.info

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