Record order for Probi from US company NBTY
Probi has secured its largest order to date, valued at MSEK 17, from the US company NBTY. Probi is to supply probiotic products that will be included in an already well-established consumer product. In the US, demand for well-documented probiotic products is considerable and the market has been growing by 20% plus over the last couple of years. In 2014, Probi has experienced strong growth in the Consumer Healthcare business area, largely attributable to successful launches in the North American market. Through its business partner, Viva 5, Probi has now secured its largest single order