UNICEF and Civil Rights Defenders multiple winners in the Swedish advertising contest 100-wattaren

100-wattaren is a Swedish advertising contest that favours campaigns that through creativity reaches great effect. The award ceremony was held in Stockholm, Sweden, on October 23. The international organisations UNICEF and Civil Rights Defenders were two of the top winners of the night. The winner of 100 watts in the International category, UNICEF. Photo: Jonas Borg (c) The Association of Swedish Advertisers  UNICEF won 100 watts in the category “Internationell”, that favours international cases, and 75 watts in the category “Ideellt”, that favours non-profitable cases. The