Coloreel Expands into the Sewing Industry Through Partnership with Juki America
In a joint announcement, Juki America and Coloreel today revealed a partnership that will extend Coloreel’s innovative thread dyeing technology to the sewing industry.
Coloreel is the world’s only printer for on-demand thread-dyeing. With Coloreel, Juki sewing machines can now access millions of precise colors in real time.
"We’re excited about this expansion from embroidery to sewing. This agreement is a strategic milestone for Coloreel as we apply our technology to the broader sewing market. Working with Juki America allows us to leverage their robust market presence and technical expertise", says Torbjörn Bäck, CEO of Coloreel.
Juki’s distributors will get exclusive rights to market and sell Coloreel for sewing machines within North and South America. The first official installation of Coloreel paired with a Juki sewing machine will be at FABRIC Incubator in Arizona, USA, a leading fashion incubator and garment manufacturer that supports up-and-coming designers.
"Our collaboration with Coloreel marks a natural progression for Juki", says Masanori Awasaki, President and CEO of Juki America. "Pairing Coloreel's thread dyeing with our sewing solutions sets a new industry standard and opens up new possibilities in stitch design and precise color matching for our customers in the Americas."
For more information, please contact:
Torbjörn Bäck, CEO Coloreel
torbjorn.back@coloreel.com
+46 (0)761-10 91 77
Elin Wengström, Chief Commercial Officer Coloreel
elin.wengstrom@coloreel.com
+46 (0)769-49 59 01
About Coloreel
Coloreel is a Swedish company with a technology that enables high-quality dyeing of thread on demand. Since 2021, our focus has been on bringing this innovative solution to the global market. Today, we are proud to serve customers in over 20 countries, including some of the world's most renowned brands. With Coloreel, producers can cut their water consumption by 97% compared to traditional dyeing methods. All while minimizing waste, storage space and scrapping. Coloreel currently holds over 120 granted patents across 14 patent families in 45 markets.
About Juki America Inc.
Juki America Inc., a New Jersey corporation having offices in Florida, Texas, Mexico, Peru, Colombia, is a subsidiary of Juki Corporation, the regional sales and services headquarters for the Americas, serving as the exclusive importer and distributor for the Americas for Juki brand sewing machinery products, as well as EAS products.
Juki Corporation, the parent company of Juki America, Inc., has been a world leader in sewing machine technology for over 85 years. The firm now supplies 185 nations with sewing equipment and related products, representing 67% of their overall revenue. The balance of their business includes the second core EAS (Electronic Assembly Systems) business with SMT (Surface Mount Technology) among other things. Juki Corporation headquarters is located in Tokyo, Japan, with subsidiaries worldwide.
