Fazer’s new bakery products in May 2018

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For the summer season, we are launching a range of tasty and modern rusks and snacks. Fazer Roasted Rye Crisps and Fazer Rye Snacks are delicious just as they are or with a dip. Another new product, Reissumies Tosi Ohut thin rye bread, is a rye bread made in Finland made from 100% domestic rye. We also have several new arrivals for those with a sweet tooth, such as delicious doughnuts in the Ässä Munkix series. Fazer Mansikkapaikka is a delightful strawberry cake for the summertime coffee table.

Roasted thin rye crispbreads are a modern new product for a delicious meal

Fazer Roasted Rye Crisps Melon Seeds, 110 g
Fazer Roasted Rye Crisps Pumpkin Seeds, 110 g

These roasted thin rye crispbreads have seeds on top for an irresistible look. These baked delicacies, made from sourdough, can be enjoyed just as they are, but they also taste great with your favourite toppings or dips. Available in two flavours: melon seeds and pumpkin seeds.

Seeds 26%. The flour used is 100% wholegrain rye flour. The cripsbreads are high in fibre (15%) and protein (12–13%). They are free of additives, and are ideal as part of a vegan diet. 

A Key Flag symbol product, indicating it was made in Finland. Made at Fazer’s bakery in Lahti. The cardboard packaging can be recycled with other cardboard, and the plastic wrapper with plastics.

A new rye snack for mini-snacking

Fazer Rye Snacks Poppy Seeds & Tomato, 150 g
Fazer Rye Snacks Roasted Vegetables, 150 g

Our rye snacks are a new kind of quick bite with plenty of flavour. There are plenty of delicious seeds, vegetables and herbs on top. The products can be conveniently served straight from the bag.

The flour used is 100% wholegrain rye flour. The baked snacks are made from sourdough and are high in fibre (15–16%), additive-free and suitable for a vegan diet. Available in two flavours: Tomato and Poppy Seeds, and Roasted Vegetables.

A Key Flag symbol product, indicating it was made in Finland. Made at Fazer’s bakery in Lahti.

The packaging can be recycled with plastics.

Oululainen Reissumies turns forty in 2018

Oululainen Reissumies Tosi Ohut thin bread, 5 pcs, 175 g

In honour of this milestone, the Reissumies product family will welcome a new member, Reissumies Tosi Ohut. Reissumies Tosi Ohut is a hearty rye bread made in Finland from 100% Finnish rye using a genuine sourdough starter. The thinner bread and five-piece packs are also handy for smaller households. No additives. High in fibre (16%)

Hyvää Suomesta label (the Swan Flag). The packaging can be recycled with plastics.

A new addition to the Pullava family of filled sweet bun loaves

Oululainen Pullava Kinuski-karpalo, 400 g

Sweet and salted caramel, tangy cranberry pieces and roasted oatmeal on the surface – in short, the latest addition to the Pullava range offers the tastes of dessert in a filled sweet bun loaf. Low in lactose.

A Key Flag symbol product, indicating it was made in Finland. Made at Fazer’s bakery in Lahti.
The cardboard packaging can be recycled with other cardboard, and the plastic wrapper with plastics.

Oululainen Pullava Mansikkapitko strawberry braided filled sweet bun loaf, 420 g

The best-selling Pullava seasonal flavour is here again for summertime sales 2 May – 31 August 2018.  Lactose-free. 

A Key Flag symbol product, indicating it was made in Finland. Made at Fazer’s bakery in Lahti.
The cardboard packaging can be recycled with other cardboard, and the plastic wrapper with plastics.

Winning fruit sweets make these doughnuts extra-tasty

Fazer ÄSSÄ Munkix, 12 × 110 g, frozen

A simply delicious doughnut with a filling of fruity sweets, topped with a coating a zingy sprinkles. Low in lactose.

Seasonal product, sold from June to August. Baked in Finland. Ready to eat after defrosting.

Fazer Mansikkapaikka cake roll, 485 g 

Summery strawberries and captivating white chocolate. A delicious coffee table delicacy that brings a touch of magic to everyday life. Seasonal product, on sale 2 May – 5 October 2018.

The packaging can be recycled with plastics.

Further information:

Fazer Roasted Rye Crisps and Fazer Rye Snacks: Senior Brand and Portfolio Manager Vilhelmiina Erkkola, vilhelmiina.erkkola@fazer.com, tel. +358 40 351 9378
Cake sponge rolls: Senior Specialist, Brand and Portfolio, Susanne Sorsa, susanne.sorsa@fazer.com, tel. +358 40 703 6596
Oululainen Pullava and Reissumies:  Senior Brand and Portfolio Manager Laura Siltanen laura.siltanen@fazer.com, tel. +358 40 777 2817
Doughnuts: Senior Specialist, Brand and Portfolio, Jonna Huikuri, jonna.huikuri@fazer.com, tel. +358 40 516 4786
Communications Manager Taina-Lampela Helin, Fazer Group, taina.lampela-helin@fazer.com, tel. +358 40 668 4600

Printable product images

www.fazergroup.com/pictures - Media_Press - Bakery Novelties Summer 2018

Fazer Group

Fazer is an International family-owned company offering quality bakery, confectionery, biscuit and grain products, plant-based meals, non-dairy products, on-the-go food & drinks as well as food and café services. Fazer’s mission is Food with a Purpose. he Group operates in eight countries and exports to around 40 countries. Fazer’s success, ever since its establishment in 1891, has been based on the best product and service quality, beloved brands, the passion of its skilful people and the Group’s responsible ways of working. In 20176, Fazer Group had net sales of 1.6 billion euros and nearly 15,000 employees. Fazer’s operations comply with ethical principles that are based on the Group’s values and the UN Global Compact.

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