Coloreel and D-house announce partnership

Coloreel and D-house are pleased to announce they have entered into an exciting partnership, demonstrating and offering Coloreel’s ground-breaking instant thread coloring technology for creative and sustainable embroideries through D-house’s design and technology centre for fashion brands in Milan, Italy.

Milan & Stockholm - September 1, 2021 

Together, Coloreel and D-house bring trusted expertise across the textile and embroidery industry and demonstrate a commitment to sustainable, creative and innovative technologies and responsible innovation. Through the partnership, D-house and Coloreel will be able to offer clients projects exploring how to utilize the Coloreel technology for creative and sustainable embroideries, helping brands to find the way towards more sustainable manufacturing.

Visits and demonstrations at D-house are available through appointment. Customers, designers and fashion brands will be able to experience D-house capabilities and Coloreel technology on September 7th in Milan, during D-house open house. D-house and Coloreel will also co-exhibit on selected industry trade fairs, starting with Lineapelle in Milan on September 22nd to 24th.

Loreto di Rienzo, Technology Ambassador Dyloan commented:

“D-house is all about technology and sustainability, we are always on search for new sustainable technologies such as Coloreel”

Torbjörn Bäck, CEO Coloreel Group comments:

“The D-house partnership is a great opportunity for Coloreel to demonstrate our technology and for the fashion world to learn how to enhance consumer experience and perception of their brands through a new level of modern, creative and sustainable embroideries. D-house location in the center of Milan, Italy, and their expertise in running design projects will provide a perfect hub for different customers to experience the Coloreel technology hands-on.”

For more information about Coloreel, follow the links below or contact:

Henrik Linder, VP Marketing & Communication Coloreel, henrik.linder@coloreel.com, 0702 187101
 
www.coloreel.comLinkedInInstagramFacebookYoutube 
https://en.d-house.org/

About Coloreel

Coloreel is a Swedish textile innovation brand with a groundbreaking technology for embroidery that enables high-quality coloring of textile thread on demand, unlocking a world of potential.We use our technology to both preserve the craftsmanship of embroidery and take embroidery to the next level. The unique solution makes previously complicated designs accessible, including gradients, textures and other stunning effects. Using only a single thread and needle means that it also significantly improves quality and efficiency, enabling immediate start up and faster delivery. In short, Coloreel empowers creativity and enhances quality and efficiency, making the ordinary extraordinary. In the future, the technology can also be used for sewing, knitting, weaving and more.

Coloreel is also part of the movement to reduce waste and move the textile industry towards more sustainable production. By coloring the thread directly, there is no wastewater, hence no water pollution. Andusing a single reel of thread and needle also means minimized thread waste and minimized microfiber pollution.

The result, of course, is embroidery at full potential.

About D-house
D-house laboratorio urbano in the city center of Milan Italy, is a venture created by the Dyloan Group to bring technology and sustainable innovation to the world of fashion manufacturing.

D-house integrates tradition and modernity using the most advanced technologies combined with manual processing. The urban laboratory creates and develops unique projects with European fashion brands, designers and technology companies with the purpose of demonstrating sustainable technology innovation to the world of fashion, design and art.

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D-house is all about technology and sustainability, we are always on search for new sustainable technologies such as Coloreel
Loreto di Rienzo, Technology Ambassador Dyloan
The D-house partnership is a great opportunity for Coloreel to demonstrate our technology and for the fashion world to learn how to enhance consumer experience and perception of their brands through a new level of modern, creative and sustainable embroideries. D-house location in the center of Milan, Italy, and their expertise in running design projects will provide a perfect hub for different customers to experience the Coloreel technology hands-on
Torbjörn Bäck, CEO Coloreel Group