Coloreel Studio - product update

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New release with enhanced functionality

In our continuous strive to support designers to create sustainable and vivid fashion details we have released a new version of our free colorization software, Coloreel Studio.  

The new version includes several new functionalities such as, “soft proofing” and support for multiple selection of sections for “swatches” (design features such as gradients applied to sections of the design). The “soft proofing” function helps to secure that the design is adopted for perfect production quality and ensures that designers and digitizers without access to their own Coloreel unit make great designs.

The new features are designed to enhance and simplify how designers create sustainable, vivid and colorful Coloreel embroideries. We have also integrated several embroidery type designs into Coloreel Studio so that designer with limited knowledge of embroidery design and punching can elaborate with Coloreel Studio to experience the benefits with our technology.  

To download the latest version of Coloreel Studio and experience all the new functionalities and all the possibilities Coloreel Studio enables, please visit our webpage

Main new functionalities

  • Soft proofing
  • Preserve last Color Spectrum Selected
  • Shift + click to select multiple adjacent sections
  • Copy and Paste a swatch to multiple selected sections
  • Show instanced sections in the timeline differently from not instanced sections


For more information about Coloreel please contact:

Henrik Linder, Vice President Marketing & Communication,, 0702 187 101
Alicia Vara, Marketing Manager, , 0723 252 066,

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 Coloreel is a Swedish textile innovation brand with a groundbreaking technology for embroidery that enables high-quality coloring of textile thread on demand, unlocking a world of potential.


We use our technology to both preserve the craftsmanship of embroidery and take embroidery to the next level. The unique solution makes previously complicated designs accessible, including gradients, textures and other stunning effects. Using only a single thread and needle means that it also significantly improves quality and efficiency, enabling immediate start up and faster delivery. In short, Coloreel empowers creativity and enhances quality and efficiency, making the ordinary extraordinary.In the future, the technology can also be used for sewing, knitting, weaving and more.

Coloreel is also part of the movement to reduce waste and move the textile industry towards more sustainable production. By coloring the thread directly, there is no wastewater, hence no water pollution. And, using a single reel of thread and needle also means minimized thread waste and minimized microfiber pollution.

The result, of course, is embroidery at full potential.