We welcome French fashion brand A.P.C. to restored Vildmannen 7

Hufvudstaden is to welcome French fashion brand A.P.C. to its restored property Vildmannen 7 in Bibliotekstan. The store will be A.P.C.’s first in Sweden and the opening is planned for autumn 2023. The arrival of A.P.C. in Bibliotekstan strengthens its range of international brands for fashion-savvy shoppers.

 A.P.C. was founded in 1987 by Jean Touitou that makes men’s and women’s clothing and accessories in minimalistic and classically relaxed styles in high-quality materials. A.P.C. is best-known for its jeans made from Japanese raw denim.

Vildmannen 7 has undergone a complicated but respectful reconstruction and restoration since a fire in 2017. The street-level facade will regain its original stone facade following the removal of a moulded plinth from the 1930s. The retail premises will be modern, bright and flexible. A.P.C. will have its entrance at Jakobsbergsgatan 4 and the premises will have an area of approximately 100 square metres.

“It’s an enormous pleasure to welcome fashion brand A.P.C. to the rebuilt Vildmannen 7 and Bibliotekstan. With its stylish collections and stripped-down aesthetics, A.P.C. will be a welcome addition to our continued development of Bibliotekstan,” says Emanuel Westin, Head of Business Development, Retail at Hufvudstaden. 

Stockholm, 15 November 2022 Stockholm

HUFVUDSTADEN AB (publ.)

Emanuel Westin

Head of Business Development, Retail

If you have any questions about this release, please contact:

Emanuel Westin, Head of Business Development, Retail, or Josefin Alteby, Project Manager Marketing & PR, Hufvudstaden on +46 (0)8 762 90 00.

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