Bayn opens for a new business model with Barentz to replace the previous exclusivity Stevia distribution contract
Bayn Europe and Barentz have mutually agreed upon the termination of their exclusive stevia distribution contract in Europe effective from Sep 2016, a new cooperation model is under discussion. The decision comes after mutual evaluation of market potential and business strategies, and it opens up for Bayn Europe to work also with other solution driven partners to reach more food and beverage companies for healthy sugar reduction in Europe.The exclusivity contract for Stevia solution between Bayn Europe and Barentz has been in effect since March 2012, and was signed after a one-year